Demo

Director of Product and Marketing Strategy

Dynamix Group
Denver, CO Full Time
POSTED ON 1/20/2025
AVAILABLE BEFORE 4/18/2025
  • Support the development of the strategic planning process, including the analysis and prioritization of potential initiatives for growth, including marketing strategy, development of presentations, and presentations to leadership, executives and employees.&
  • Drive key business processes such as key market insights and analysis, and support deployment of the strategy; track implementation plans to ensure the right level of focus and execution.&
  • Partner with Leadership team and their teams to assess new business opportunities and develop implementation plans including the product road map.&
  • Define and track key strategic performance metrics and develop root cause counter measures for misses.&
  • Statistical and financial analysis, including customer and competitor analysis, including segmentation, targeting and positioning.
  • market research and market value chain analysis and break-even analysis and decision making.&

    • Optimize pricing, including pricing strategy and tactics, strong understanding of relevant costs of pricing and product positioning and its relation to customer segmentation and valuation.
    • Requirements

    • A Bachelors degree in marketing, business or related field required; An MBA or other graduate degree preferred.&
    • 10 years of experience in Product Management, Marketing, Brand Management, Strategy Planning, and Analysis, including relevant professional experience in having led products through full life cycle.&
    • 5 years of Director-level leadership and management experience (of employees, projects and partners).&
    • Key functional experience will include : Marketing Strategy, Branding and Communications, Product Management and Market and Competitor Analysis.&
    • Experienced marketer with the expertise to provide the information and direction to promote the profitable growth of the Company.&
    • Experience in some type of Industrial Manufacturing is required; Regulated Industries would be ideal and experience in Medical Device manufacturing would be highly preferable.&
    • Build and lead a high performing team of Product Specialists.&
    • Worked in a global organization.&
    • Strategic planning and analysis.

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