D2C Site Manager

Company Introduction:

E&E Co., Ltd. (dba JLA Home) is a globally integrated "one-source solution" for the home furnishings marketplace, offering comprehensive product and brand management. Our expertise spans national licensed and private brands, delivering authentic, high-quality lifestyles.

Job Summary:

We are seeking a strategic and results-driven D2C Site Manager to lead the growth and optimization of our direct-to-consumer e-commerce platform. This role is pivotal in driving sales growth through innovative strategies such as retargeting, affiliate marketing, and user activity journey design.

Essential Responsibilities:

• Drive sales growth by implementing effective retargeting strategies, leveraging affiliate marketing, Google Ads, SEO/SEM, EDM, and social media ads.

• Design and optimize user activity journeys, creating seamless paths from site entry to conversion while enhancing user engagement and satisfaction.

• Develop and execute comprehensive multi-channel marketing strategies, ensuring alignment with brand goals and seasonal trends.

• Manage and optimize advertising budgets to maximize ROI and allocate resources efficiently.

• Lead the Shopify platform operations, ensuring smooth functionality, accurate product listings, and an exceptional customer experience.

• Analyze customer data and behavior to refine strategies, improve retargeting campaigns, and enhance the overall user experience.

• Monitor market trends, competitor activities, and performance metrics to identify new growth opportunities and ensure continuous improvement.

• Collaborate with cross-functional teams to align marketing, operations, and sales objectives while maintaining consistent brand messaging.

Job Requirements:

• 3 years of experience in e-commerce, digital marketing, or D2C operations, with a focus on driving sales and optimizing user engagement.

• Expertise in retargeting campaigns, affiliate marketing, and designing user activity journeys to boost conversions.

• Strong skills in budget management and optimizing campaign ROI.

• Deep understanding of brand marketing rhythms and campaign execution.

• Proficiency in Shopify or similar e-commerce platforms.

• Strong leadership and analytical skills to drive cross-functional team success and data-driven decision-making.

Preferred Qualifications:

• Advanced analytics experience (e.g., Tableau, Power BI).

• Fluency in Mandarin is a plus.

Compensation will depend on experience

E&E Co., is an Equal Opportunity Employer. We are committed to creating an inclusive and diverse workplace free from discrimination and harassment. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy (including childbirth, breastfeeding, or related medical conditions), national origin, age, marital status, military or veteran status, physical or mental disability, genetic information, or any other characteristic protected by federal, state, or local laws

In compliance with California law, E&E Co., provides reasonable accommodations to qualified individuals with disabilities or sincerely held religious beliefs. If you need assistance or accommodations during the application or hiring process.

E&E Co., is dedicated to fostering a workplace that promotes equity and respects the diversity of our employees and the communities we serve.

E&E Co., LTD participates in E-Verify to confirm the employment eligibility of all newly hired employees

Job Type: Full-time

Pay: From $75,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee discount
• Flexible spending account
• Health insurance
• Life insurance
• Paid time off
• Referral program
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday
• Weekends as needed

Work Location: Hybrid remote in Fremont, CA 94538

Salary : $75,000