What are the responsibilities and job description for the Marketing Associate position at Eclipse Foods?
The Marketing Associate will assist in the planning and execution of various marketing initiatives at Eclipse Foods. Under the direction of the Director of Marketing, this position will focus on overall day-to-day marketing support, trade shows/events, and social/digital marketing.
Description
Marketing Associate
Alameda, CA
Summary
The Marketing Associate will assist in the planning and execution of various marketing initiatives at Eclipse Foods. Under the direction of the Director of Marketing, this position will focus on overall day-to-day marketing support, trade shows/events, and social/digital marketing.
Who are we?
We’re the next massive plant-based food company, revolutionizing the $100B dairy sector. At Eclipse Foods, we make plant-based non-dairy products that are indistinguishable in flavor, texture, and functionality from conventional dairy. We are the team behind JUST Mayo, have chef’d/ staged at 16 Michelin stars, and have investments from Y Combinator, Initialized Capital, Forerunner Ventures, and Sozo Ventures. We’re people of integrity. We do what we say we will do, we treat others right, we care deeply about those around us, and we put our hearts into our work. Our mission is to create a more sustainable, healthy, and humane food system by making amazing plant-based foods that require no sacrifice in taste.
Who are you?
- You possess a minimum of 3 years of relevant product marketing experience working with consumer-facing brands in the CPG space.
- You have the ability to manage multiple projects and priorities in a fast-paced environment.
- You bring a scrappy mindset and creative thinking to solve the various challenges facing a small startup.
- You are a self-starter that can take general direction and run with it to get the job done.
- You identify and create solutions to problems, take ownership, and keep a positive attitude even when times are tough.
- You are autonomous, proactive, collaborative, and communicative. You work well with cross-functional teams to problem solve.
- You’re passionate about your work. You care deeply about changing our food system.
- You’re a great person, in and out of work. You are kind, trustworthy, smart, humble, organized, and hard-working.
What you will do
Day-to-Day Marketing Support (50%)
- Support the creation and execution of various marketing materials, including email campaigns, sell sheets, and promotional copy.
- Manage day-to-day administrative tasks such as coordinating marketing calendars, updating store locator finder, and overseeing the shipping of marketing assets and samples.
- Maintain organized trackers for ongoing campaigns, influencer partnerships, and event performance to ensure smooth execution.
- Assist in budget tracking and invoice processing, ensuring that marketing initiatives are completed on time and within budget.
Trade Shows & Events (30%)
- Lead the planning, logistics, and coordination of trade shows, ensuring seamless execution of product samples, promotional materials, and booth setup.
- Oversee the management of shipping, staffing, and event-related materials for trade shows and on-site demos.
- Take ownership of event activation, including managing product samplings, demos, and setting up the systems and tools that empower effective lead capture and drive event success.
- Track event outcomes, gather post-event feedback, and compile detailed reports on performance metrics to improve future trade show and event strategies.
Social Media (20%)
- Lead the development and management of content calendars for social media platforms (Instagram, TikTok, etc.), ensuring alignment with overall marketing strategy.
- Oversee the scheduling, publishing, and optimization of posts to maintain consistent brand tone and messaging.
- Engage with followers and build community by responding to comments, DMs, and mentions in a timely and brand-appropriate manner.
- Analyze social media performance metrics (reach, engagement, conversions) and provide actionable insights to optimize content and strategy.
- Stay ahead of industry trends, emerging platforms, and best practices to inform creative ideas and enhance social media presence.
This is a full-time exempt role based at our headquarters in Alameda, CA, where we provide free parking, vegan snacks, free Wednesday lunch, and unlimited coffee/beverages and more. A hybrid work schedule that balances work-from-home and in-office time based on the needs of the company and the position can be discussed.
The annual base salary range for this position is $75,000 - $85,000 equity options benefits.
The above represents the expected annual salary for this job requisition. Ultimately, in determining our salary ranges, we consider experience, skills, and other job-related factors, while balancing internal equity relative to peers at the company.
Authorization to work in the U.S. is required; we do not provide visa sponsorship for this role.
Eclipse Foods is an equal-opportunity employer. We celebrate diversity and thrive on it for the benefit of our employees, our products, and our customers. We are deeply committed to creating an inclusive environment for all employees.
Salary
$75,000 - $85,000 per year
Salary : $75,000 - $85,000
