Senior Manager, Off-Premise & Marketplace

Senior Manager, Off-Premise & Marketplace

Who are we and what do we do?     

Edible Brands® is an innovative, Atlanta-based company that acquires, develops, and manages a world-class portfolio of consumer and service brands. From our flagship brand, Edible Arrangements®, to the diverse portfolio under our umbrella—including Rōti Modern Mediterranean®, edible.com®, edibles.com™, freshfruit.com™, and BerryDirect®—we’ve revolutionized the way people experience food.  

By combining exceptional products with cutting-edge e-commerce platforms, proprietary software, and a robust supply chain, we create memorable and accessible experiences for customers across the globe. As a dynamic, forward-thinking company, we are constantly evolving to deliver high-quality, innovative solutions that resonate with our customers and franchisees worldwide. 

Purpose:  

As the Senior Manager, Off-Premise & Marketplace, you will drive the growth and optimization of our third-party (3P) and off-premise digital channels across 700 franchise locations. This role focuses on collaborating with marketplace partners (e.g., Uber Eats, DoorDash, ezCater) and cross-functional teams to deliver results. With a focus on strategy execution, partner management, and performance tracking, the Off-Premise Manager will play a critical role in shaping the future of our digital sales channels. 

Location Requirements: Work onsite at our Atlanta corporate office, with flexibility as needed. 

What that looks like day-to-day: 

• Develop and execute strategies to grow online ordering across 700 franchise locations.
• Lead and manage existing Marketplace and third-party (3P) delivery partner relationships, including agreement negotiations and optimization strategies. (Ex: Uber Eats, DoorDash, and ezCater).
• Collaborate with Operations leads to ensure high-quality reliability metrics for all off-premise third-party partners.
• Work closely with Innovation and Marketing teams to optimize 3P menus, pricing strategies, promotional strategies, and profile merchandising.
• Track and report KPIs for third-party relationships, presenting insights to senior leadership and recommending optimizations to improve performance. Provide regular performance updates, including successful optimization results and continued strategies for growth in off-premise third-party sales.
• Partner with eCommerce and Marketing leads to integrate off-premise promotional opportunities into the overarching brand calendar.
• Present Financial and eCommerce leadership with new revenue channel opportunities, product offerings, and integrations.
• Collaborate with Operations teams to ensure new channel offerings are clearly communicated to franchisees, setting all stakeholders up for success.

Requirements: 

• Proven hands-on experience growing eCommerce brands via third-party digital channels, including but not limited to Uber Eats, DoorDash, Amazon, and Walmart.
• Experience leading initiatives, presenting to senior leadership, and working with cross-functional teams to meet organizational goals.
• Ability to set, monitor, and achieve KPIs related to third-party relationships with a focus on continuous improvement.
• Demonstrated understanding of financial principles to identify new revenue opportunities and ensure profitability of third-party channels.

Essential Competencies: 

• Strategic mindset to drive digital revenue and manage growth through a robust partner ecosystem.
• Strong relationship-building skills and a client-centered approach to partnership development.
• Ability to develop and implement comprehensive strategies for optimizing third-party relationships, focusing on long-term growth and profitability.
• Proficiency in negotiating agreements with third-party delivery and marketplace partners to ensure beneficial terms for all stakeholders.
• Advanced analytical capabilities to monitor performance metrics, interpret data, and identify opportunities for optimization and growth.
• Understanding of customer needs and preferences to align third-party offerings with brand values.
• Creative problem-solving skills to optimize menus, pricing strategies, promotions, and profile merchandising for third-party platforms.
• Exceptional sales acumen with a passion for championing internal and external partners to achieve growth goals.
• Flexibility to adapt to changing market conditions and partner requirements to maintain relevance and competitiveness in third-party offerings.

What We Offer: 

• Collaborative Work Environment: Work onsite at our Atlanta corporate office, with flexibility as needed.
• Growth & Impact: The stability and resources of a 25-year industry leader combined with the agility and innovation of a startup, offering significant opportunities to shape the future.
• Comprehensive Benefits: Healthcare plans (medical, dental, vision), a 401K plan, company-paid life insurance, short-term disability, flexible spending account options, paid time off, and holidays.