What are the responsibilities and job description for the Junior Copywriter position at EF Educational Tours?
Job Description
EF Study Abroad and EF Gap Year (two divisions of EF Education First’s Higher-Ed brand family) are seeking a passionate, dynamic, and highly motivated Junior Copywriter with entrepreneurial spirit to join our Boston-based marketing team and help us (literally) write the future of international education.
Alongside our team’s Senior Copywriter and Creative Director, you will play a hands-onrole in shaping our brand voice and crafting the stories that help distinguish EF from the competition and resonate with our students and university partners in the study abroad and gap year spaces.
Every day, you will work alongside a team of other talented designers, creators, and marketers to define and articulate what makes EF Higher-Ed unique—helping to tell our story across various mediums, from video scripts and website copy to blog posts and white papers, to social media and email campaigns, and everything in between.
You’ll work hand in hand with our designers to conceptualize and execute innovative campaign ideas.
You’ll collaborate with our sales team, listening to their needs and wants and continually finding new ways to arm them with the language and materials that help them to be more effective.
You’ll work with our marketing team to sharpen the headlines in our ads, develop and enhance the copy across our website, and refine our overall brand tone of voice as we grow.
And you’ll be the team’s go-to person for all things copy—enthusiastically taking on any new challenge that comes your way.
Enthusiastically nodding your head “YES” to all of this? Then read on…
Every day, each member of the EF Higher-Ed team comes to work in the best-looking office building in Boston (if we do say so ourselves). It’s a modern, inspiring environment where we get to work with incredibly talented, energetic coworkers who are dedicated to helping as many students as possible see the world and learn more about themselves in the process.
That’s a pretty rewarding way to spend your days.
So, what will you do specifically?
Why you’ll love working here: Perks, Benefits, and more!
This is the most fun, high caliber place you’ll ever work. Ask any employee why they love EF (whether they’ve been here 10 minutes or 10 years) and they’ll probably tell you the same thing: it’s the people. When you work at EF, you join a purpose-driven, international and energetic community that thrives on continuous learning, fearless innovation and mutual support.
In Addition, You Can Expect
At EF Study Abroad we partner with top colleges and universities around the country to help students become ready for a future that knows no boundaries. As the leader in international education, we provide multi-disciplinary and culturally immersive international educational experience – including short-term faculty-led programs, honors programs, and first-year global semester programs. By offering these intentional opportunities for the development of future-ready skills into every program element, we ensure students return home equipped to succeed—in their academics, careers, and beyond.
About EF Gap Year
At EF Gap Year we open the world to students in ways that help them gain a better understanding of other cultures and themselves. This is not an alternative to college. It’s about preparing young people to make the most of college - and in many ways, the rest of their lives. Our innovative experiential learning model helps students discover their goals, while equipping them with the confidence and skills to take on whatever comes next. When our travelers come back, their transformation is extraordinary and inspiring. Moments like these are why we come to work each day. Well, that, and the amazing location and incredible people we get to work with. If introducing young people to the wonders of the world - while expanding the horizons of your own career, sounds good to you then do what these students do: take a big step forward. Join us.
About EF Education First
Some companies are in the Business of Technology.
Others are in the Business of Finance….Sports…Or Soft Drinks.
At EF, we're in a different kind of Business.
One that's a little less tangible, and a lot more important.
Because our Business, what we make, makes everything else possible.
We're in the Business of Understanding.
Between people. Between cultures.
For over half a century we’ve been the leader in international educational programs and experiences designed to foster such understanding. Through Language, Cultural Exchange, Academic Studies, and Educational Travel, we create the kinds of immersive experiences that challenge biases, open minds, and pave the way for a more understanding world.
You’ll find our 115 offices located in some of the world’s greatest cities, and filled with smart, driven people who push each other to be better every day. And yes, we have technology, we have finance, we even have sports with our own professional cycling team. But it’s what we do with it – Building greater understanding, breaking down barriers, and creating a better world…that makes all the difference.
EF Study Abroad and EF Gap Year (two divisions of EF Education First’s Higher-Ed brand family) are seeking a passionate, dynamic, and highly motivated Junior Copywriter with entrepreneurial spirit to join our Boston-based marketing team and help us (literally) write the future of international education.
Alongside our team’s Senior Copywriter and Creative Director, you will play a hands-onrole in shaping our brand voice and crafting the stories that help distinguish EF from the competition and resonate with our students and university partners in the study abroad and gap year spaces.
Every day, you will work alongside a team of other talented designers, creators, and marketers to define and articulate what makes EF Higher-Ed unique—helping to tell our story across various mediums, from video scripts and website copy to blog posts and white papers, to social media and email campaigns, and everything in between.
You’ll work hand in hand with our designers to conceptualize and execute innovative campaign ideas.
You’ll collaborate with our sales team, listening to their needs and wants and continually finding new ways to arm them with the language and materials that help them to be more effective.
You’ll work with our marketing team to sharpen the headlines in our ads, develop and enhance the copy across our website, and refine our overall brand tone of voice as we grow.
And you’ll be the team’s go-to person for all things copy—enthusiastically taking on any new challenge that comes your way.
Enthusiastically nodding your head “YES” to all of this? Then read on…
- Portfolio required.
Every day, each member of the EF Higher-Ed team comes to work in the best-looking office building in Boston (if we do say so ourselves). It’s a modern, inspiring environment where we get to work with incredibly talented, energetic coworkers who are dedicated to helping as many students as possible see the world and learn more about themselves in the process.
That’s a pretty rewarding way to spend your days.
So, what will you do specifically?
- Copywriting & content creation: Develop and write compelling copy for various marketing channels, including our websites, email campaigns, social media, brochures, and more. Editing & proofreading: Collaborate with business partners to review and refine thought leader white papers, traveler stories, program case studies, and branded blog content to ensure accuracy, clarity, and brand alignment.
- Cross-functional collaboration: Partner with our design, marketing, and sales teams to produce cohesive and impactful marketing materials that enables our internal Sales and Program Development teams.
- Brand voice development: Alongside our Senior Copywriter, you will work to craft and evolve our brand voice, ensuring consistency across all platforms and touch points.
- Content strategy: Contribute to content planning, offering insights on messaging strategies that align with our audience's interests and our business goals.
- Research & insights: Stay updated with industry trends, student preferences, and cultural nuances to ensure our messaging is relevant and effective.
- 1–3 years of relevant experience in a copywriting role.
- Familiarity with writing for cross-channel brand marketing.
- Adaptability and the ability to pivot alongside an ever-evolving business and market.
- Storytelling skills and an ability to communicate your vision and ideas to others in clear and compelling ways.
- An understanding of current media consumption and digital trends.
- Strong editorial instincts and a sharp understanding of what makes for compelling copy across varying audiences and channels.
- Excellent interpersonal, written, and verbal communication skills.
- A “can-do” attitude and a willingness to seek answers and push past obstacles.
- An ability to generate ideas and work independently.
- A desire to work in a small entrepreneurial team environment.
- A strong portfolio of work to share that demonstrates copywriting breadth, variety, and creativity (***candidates without a portfolio will not be considered***)
- Bonus points if you’ve done a study abroad program yourself!
Why you’ll love working here: Perks, Benefits, and more!
This is the most fun, high caliber place you’ll ever work. Ask any employee why they love EF (whether they’ve been here 10 minutes or 10 years) and they’ll probably tell you the same thing: it’s the people. When you work at EF, you join a purpose-driven, international and energetic community that thrives on continuous learning, fearless innovation and mutual support.
In Addition, You Can Expect
- Commitment to professional growth: robust monthly calendar of trainings and workshops
- Four weeks paid vacation your first year, ten paid holidays, and two floating holidays
- Exciting business travel opportunities
- 25% company match on your 401(k) contributions
- Market-leading medical, dental and vision coverage, along with options for life and disability insurance, legal and pet insurance
- Dependent care, healthcare and commuter Flex Spending Accounts (FSAs)
- Access to fertility care and family-building support
- Wellness benefits including a yearly fitness reimbursement
- Frequent social and learning events, including access to our employee-run resource groups
- Robust Employee Assistance Program
- Tenure-based sabbatical eligibility
- EF Product Discounts (discounts on travel, international language schools, Au Pair program and more)
- Discounts at local venues and businesses
- Eligibility for our Workplace Flexibility Program: our pilot hybrid work model with up to two days working from home per week
At EF Study Abroad we partner with top colleges and universities around the country to help students become ready for a future that knows no boundaries. As the leader in international education, we provide multi-disciplinary and culturally immersive international educational experience – including short-term faculty-led programs, honors programs, and first-year global semester programs. By offering these intentional opportunities for the development of future-ready skills into every program element, we ensure students return home equipped to succeed—in their academics, careers, and beyond.
About EF Gap Year
At EF Gap Year we open the world to students in ways that help them gain a better understanding of other cultures and themselves. This is not an alternative to college. It’s about preparing young people to make the most of college - and in many ways, the rest of their lives. Our innovative experiential learning model helps students discover their goals, while equipping them with the confidence and skills to take on whatever comes next. When our travelers come back, their transformation is extraordinary and inspiring. Moments like these are why we come to work each day. Well, that, and the amazing location and incredible people we get to work with. If introducing young people to the wonders of the world - while expanding the horizons of your own career, sounds good to you then do what these students do: take a big step forward. Join us.
About EF Education First
Some companies are in the Business of Technology.
Others are in the Business of Finance….Sports…Or Soft Drinks.
At EF, we're in a different kind of Business.
One that's a little less tangible, and a lot more important.
Because our Business, what we make, makes everything else possible.
We're in the Business of Understanding.
Between people. Between cultures.
For over half a century we’ve been the leader in international educational programs and experiences designed to foster such understanding. Through Language, Cultural Exchange, Academic Studies, and Educational Travel, we create the kinds of immersive experiences that challenge biases, open minds, and pave the way for a more understanding world.
You’ll find our 115 offices located in some of the world’s greatest cities, and filled with smart, driven people who push each other to be better every day. And yes, we have technology, we have finance, we even have sports with our own professional cycling team. But it’s what we do with it – Building greater understanding, breaking down barriers, and creating a better world…that makes all the difference.
Salary : $55,000
