What are the responsibilities and job description for the Senior Manager of Marketing and Communications position at Effie Worldwide, Inc.?
Position Overview : The Senior Manager of Marketing and Communications is responsible for supporting the organization and streamlining the marketing department, mentoring team members, and contributing to proactive, impactful strategies. Assist in developing and implementing high-level marketing initiatives to enhance AOC's visibility and impact, oversee branding and campaigns, and track key performance metrics. Ensure alignment across initiatives while managing daily operations to support leadership’s strategic priorities.
Reports To : Director of Marketing and Communications
Key Responsibilities :
- Develop and execute comprehensive marketing plans to support AOC’s strategic objectives. Oversee the full marketing calendar to maintain a comprehensive understanding of all ongoing and upcoming activities, ensuring seamless execution and coordination.
- Implement and maintain a project management system to improve workflows and ensure the department operates efficiently and effectively.
- Lead the creation and implementation of multi-channel campaigns, ensuring alignment with brand standards.
- Collaborate with the Director of Marcomm on long-term strategies to enhance audience engagement and member retention. Refine and optimize overarching marketing strategies to ensure they are cohesive, impactful, and aligned with organizational objectives.
- Manage the department's daily operations, taking responsibility for timelines, deliverables, and execution, allowing senior leadership to focus on strategic priorities. Oversee content production, including promotional materials, advertisements, and press releases.
- Provide guidance and mentorship to team members, fostering their professional growth and enhancing their contributions to the team.
- Develop and implement forward-thinking campaigns and initiatives to shift the department from reactive to proactive marketing approaches.
Key Attributes :
This role offers an exciting opportunity to join a dynamic team, elevate our marketing efforts, and contribute significantly to the organization’s success. If you are a strategic thinker with a passion for mentorship and operational excellence, we’d love to hear from you!
Required Skills :
Submit resume and cover letter to Hollann Schwartz, Director of Marketing and Communications at schwartz@crows.org
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