What are the responsibilities and job description for the VP Product Marketing & Competitive Intelligence position at Eightfold?
Eightfold was founded with a vision to solve for employment in our society. For decades, the connection between individuals and opportunities has been based on who the individuals are and the strength of their network, not their potential. Eightfold leverages artificial intelligence to transform how to think about skills and capabilities for individuals as well as how jobs and career decisions are made. Eightfold offers the industry’s first AI-powered Talent Intelligence Platform to transform how organizations plan, hire, develop and retain a diverse workforce, enabling individuals to transform their career.
To date, Eightfold AI has received more than $410M in funding (valuation of $2.1B) from leading investors to further our mission of finding the right career for everyone in the world. If you are passionate about solving one of the most fundamental challenges of our society - employment, working on hard business problems and being part of an amazing growth story - Eightfold is the place to be!
Position Overview
We are looking for an experienced leader to drive Eightfold’s product marketing strategy and vision. Reporting to the CMO, the Vice President, Global Product Marketing is responsible for planning, and executing our go-to-market strategy, leading new product launches, enabling a world-class sales organization, creating the category, and evangelizing our position as a market leader.
Responsibilities
Recruit, lead, and develop a high performing team that includes product marketing, competitive intelligence and analyst relations
Accelerate go-to-market efforts to drive continued growth through messaging, positioning, storytelling, and competitive insights.
Develop and implement integrated-marketing strategies and campaigns across multiple products, verticals, partners, and personas.
Tap into market and competitive intelligence to develop effective messaging that reflects the differentiated value of the products and platform
Partner with sales enablement to ensure sales and partners are ready to pitch product value, new capabilities, and Eightfold differentiation.
Lead and collaborate with marketing, product management, customer success, professional services, enablement, and sales teams to execute product launches that highlight Eightfold innovation and drive demand.
Develop sales tools and content for the demand generation team to drive customer acquisition/expansion.
Define, articulate and evangelize Eightfold’s AI transformation story
Speak at conferences, press interviews and industry analyst briefings as a thought leader and subject matter expert.
Requirements
15 years enterprise SaaS product marketing experience, minimum 5 years in a senior level people management position.
Demonstrated experience establishing product marketing function: buyer personas, buyer journeys, product launches, sales decks, and developing marketing plans.
Experience marketing to business and IT with proven ability to effectively communicate with stakeholders at all levels of the organization.
Excellent written, communication, and presentation skills.
Compelling storyteller, ability to communicate complex technology in a crisp and simple way.
Proven track record in thought leadership and category creation.
Experienced manager and leader; ability to hire, develop and inspire teams with senior members
Position is based at headquarters in Santa Clara, CA, but open to remote workers
BS or BA degree, MBA strongly preferred
Please note this role is categorized as hybrid, based out of our Santa Clara HQ 3 days a week.
The base salary ranges below are provided for pay transparency. Zones are determined by location.
Zone A $238,000 - $330,000
In addition to a competitive base salary, this position is also eligible for equity awards, benefits and a bonus. A candidate’s salary is determined by various factors including, but not limited to, experience, skills, and geographic location within the state.
We offer competitive compensation and benefits, including family medical, vision, and dental coverage. We also offer a 401k plan, stock options, and unlimited paid time off for all eligible employees.
Eightfold.ai provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, or disability.
To date, Eightfold AI has received more than $410M in funding (valuation of $2.1B) from leading investors to further our mission of finding the right career for everyone in the world. If you are passionate about solving one of the most fundamental challenges of our society - employment, working on hard business problems and being part of an amazing growth story - Eightfold is the place to be!
Position Overview
We are looking for an experienced leader to drive Eightfold’s product marketing strategy and vision. Reporting to the CMO, the Vice President, Global Product Marketing is responsible for planning, and executing our go-to-market strategy, leading new product launches, enabling a world-class sales organization, creating the category, and evangelizing our position as a market leader.
Responsibilities
Recruit, lead, and develop a high performing team that includes product marketing, competitive intelligence and analyst relations
Accelerate go-to-market efforts to drive continued growth through messaging, positioning, storytelling, and competitive insights.
Develop and implement integrated-marketing strategies and campaigns across multiple products, verticals, partners, and personas.
Tap into market and competitive intelligence to develop effective messaging that reflects the differentiated value of the products and platform
Partner with sales enablement to ensure sales and partners are ready to pitch product value, new capabilities, and Eightfold differentiation.
Lead and collaborate with marketing, product management, customer success, professional services, enablement, and sales teams to execute product launches that highlight Eightfold innovation and drive demand.
Develop sales tools and content for the demand generation team to drive customer acquisition/expansion.
Define, articulate and evangelize Eightfold’s AI transformation story
Speak at conferences, press interviews and industry analyst briefings as a thought leader and subject matter expert.
Requirements
15 years enterprise SaaS product marketing experience, minimum 5 years in a senior level people management position.
Demonstrated experience establishing product marketing function: buyer personas, buyer journeys, product launches, sales decks, and developing marketing plans.
Experience marketing to business and IT with proven ability to effectively communicate with stakeholders at all levels of the organization.
Excellent written, communication, and presentation skills.
Compelling storyteller, ability to communicate complex technology in a crisp and simple way.
Proven track record in thought leadership and category creation.
Experienced manager and leader; ability to hire, develop and inspire teams with senior members
Position is based at headquarters in Santa Clara, CA, but open to remote workers
BS or BA degree, MBA strongly preferred
Please note this role is categorized as hybrid, based out of our Santa Clara HQ 3 days a week.
The base salary ranges below are provided for pay transparency. Zones are determined by location.
Zone A $238,000 - $330,000
In addition to a competitive base salary, this position is also eligible for equity awards, benefits and a bonus. A candidate’s salary is determined by various factors including, but not limited to, experience, skills, and geographic location within the state.
We offer competitive compensation and benefits, including family medical, vision, and dental coverage. We also offer a 401k plan, stock options, and unlimited paid time off for all eligible employees.
Eightfold.ai provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, or disability.
Salary : $238,000 - $330,000
