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Senior Manager of Partnership, B2B, and Growth

Elan Partners
Dallas, TX Full Time
POSTED ON 1/9/2025
AVAILABLE BEFORE 2/7/2025

Title - Senior Manager of Partnership, B2B, and Growth

Direct Hire Opportunity

No Sponsorship

Onsite


Marketing will lead efforts to drive growth and success in the B2B fuel distribution business. This role involves managing a team responsible for key products and programs that contribute significantly to the company's fuel volume, while also identifying and developing new business opportunities and growth initiatives to generate incremental fuel volume.


Requirements

  • Bachelor's degree in Business, Marketing or related field.
  • 8 years experience, including roles in business development, sales, marketing, and/or partner management.
  • 1 years supervising & mentoring a small team of marketing individuals contributing to the overall strategy and deliverables.
  • Strong analytical skills, including experience reviewing performance results and financial impacts, combined with expertise in data-driven decision-making and financial modeling to provide data backed recommendations and strategize future growth initiatives.
  • Proven ability to develop product concepts, test, analyze results and lead complex launches
  • Demonstrated strategic thinker with experience identifying opportunities in white space and untapped potential, developing creative solutions to target new prospects, and building a robust business pipeline while leading the support, development, and execution of plans aligned with business objectives.
  • Proven ability to prospect, evaluate, and manage pipelines of new business opportunities, ensuring strategic fit and financial impact modeling for volume growth.
  • Demonstrated experience in partnership & growth program strategy within B2B and/or Client as well as identifying new verticals and partnership opportunities.
  • Experience tracking and analyzing campaign performance, conducting feasibility tests, and managing program rollouts across a wide geographic footprint.
  • Experience with budget management and capital spend allocation, with a focus on driving results and optimizing ROI for partnerships and programs.


Preferred Skills/Experience:

  • MBA or Masters in related field
  • Experience/knowledge in Retail Fuel


Responsibilities:

  • Drive growth through the development of fuel volume, driving partnerships by prospecting, evaluating and managing a pipeline of new opportunities, determining appropriate strategic fit, as well as model the financial impact. Responsible for developing a program pipeline to deliver a run rate on incremental annual gallons.
  • Candidate will be able to track and analyze campaign performance, as well as develop feasibility tests, analyze results and manage potential program roll outs across the company footprint.
  • Managing the budget & capital spend, driving results for expected and actual ROIs across programs and partnerships. Candidate must utilize data to inform decisions and make recommendations for future actions.
  • Responsible for management of key programs with some of the company's largest existing partners, including credit card portfolios, grocery partners, financial partners and the company's app-based Rewards Loyalty program.
  • Support growing distribution network by developing and implementing comprehensive B2B marketing strategies, driving lead generation, customer insights, and owning customer communications and sales collateral.
  • Supervisor & mentor a small team (B2B, Loyalty, Growth, Analyst) of marketing individuals contributing to the overall strategy and deliverables
  • Work cross functionally with other departments to provide growth programs and strategies to meet the needs of existing and growth areas.
  • Assist in the negotiation and execution of contracts and oversee the onboarding of new partners, which includes collaboration with Account Management, Legal, Technology and Customer Support.

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