What are the responsibilities and job description for the Demand Generation Strategist - Americas Region position at Electro Rent?
Main Responsibilities
- Lead the Marcomms and Demand Generation team in the Americas, working with the team to create and execute strategies, measure outcomes, and adjust efforts accordingly.
- Create and communicate plans and schedules of activity, including key vertical targets and agreed messaging campaigns.
- Set strategies and select relevant demand generation activities, campaigns, digital programs, and cross-selling programs to deliver target leads and positive brand presence.
