What are the responsibilities and job description for the Media Strategist (PPC & SEO) Job at Elite Insurance Partners in Tampa position at Elite Insurance Partners?
Description
We are looking for a qualified Media Strategist (PPC & SEO) to join our team. As a Media Strategist (PPC & SEO) you should have expert knowledge in lead acquisition, optimization and testing strategies with a data-driven mindset. In this role, you should be a subject matter expert in principles of search engine marketing (SEM), search engine optimizations (SEO) and Social Media Advertising (SMA). You should also have excellent communication and organization skills to handle all of our paid and organic advertising in a cohesive way. To be successful, you must be a self-starter, strong communicator, highly organized, detail-oriented, creative and collaborative.
If you have a deep passion for paid advertising in a highly competitive space where grit, creativity, ingenuity and resourcefulness are part who you are, we would like to offer you an opportunity to join one of the best cultures in Tampa Bay. As well as being one of the best places to work in Tampa Bay, we also offer competitive compensation packages aligned with your level of expertise.
Media Strategist (PPC & SEO) Responsibilities
- Responsible for managing and implementing successful paid search campaigns, demonstrating revenue goals, efficiency, quality and volume
- Responsible for managing and implementing successful SEO strategies with demonstrable achievements and return-on-investment.
- Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies
- Maintain solid best practices with regards to activation, maintenance, optimization and reporting
- Work with Designers or Developers to optimize landing pages for optimum quality scores and create branding of banners, etc.
- Strong grasp of ROI with an analytical mind to mine data for insights
- Monitor budget and adjust bids to gain better ROI
- Produce reports for management
- Extensive keyword research to establish strong industry position
- Monitoring competitors pay per click campaigns and reporting on auction insights
- Monitoring competitors SEO strategies and reporting on industry changes in the SEO field.
- Remain current with industry trends while continually leveraging new tools and industry best practices to boost efficiency of campaigns.
Paid Media Strategist / PPC Requirements
Why Join Us?
