Demo

Marketing Coordinator

EMERGING BLUE
Chino, CA Full Time
POSTED ON 1/1/2025
AVAILABLE BEFORE 1/29/2025
Job Description

Marketing Coordinator, Dealer Relations

Reports to: Director, Multi-Channel-Marketing

Location: Chino, CA

Experience: 2-3 years

Classification: Full-time

seca Precision for health

Join a company that has been at the forefront of medical innovation for nearly two centuries. Family-owned since 1840, seca is the global leader in medical measuring and weighing systems, with a presence in over 110 countries through 18 branch offices. Our solutions are trusted by healthcare professionals around the world, whether in physicians' offices, hospitals, or specialized care settings, to provide accurate and reliable patient data—from infants to the elderly.

But we don’t just weigh and measure. We’re pioneering body composition analysis technology, giving healthcare professionals the tools to take a more personalized, data-driven approach to managing chronic conditions. Our cutting-edge solutions are reshaping healthcare, making it more precise and impactful.

With over 180 years of history, we’ve proven that we’re not just about the past—we’re about driving the future of healthcare. At seca, you’ll be part of a company that’s built on heritage, but always pushing forward.

"We help people make better decisions for their health – every day, all around the world."

Job Overview

seca North America is seeking a dynamic and motivated Marketing Coordinator, Dealer Relations to join our Marketing team in Chino, California. This role is pivotal in managing marketing campaigns and go-to-market strategies for seca’s distribution partners across the U.S. and Canada. Working closely with the Director of Multi-Channel Marketing, you will oversee marketing projects from conception to execution, ensuring campaigns effectively align with the seca brand while delivering measurable value to our distribution partners. Your efforts will drive engagement, captivate target audiences, and, most importantly, fuel growth!

Key Responsibilities

Dealer Cooperative Marketing

  • Support dealer cooperative marketing programs, ensuring print and digital ads, as well as promotions, align with strategic campaign objectives.
  • Review and audit distributor websites to ensure seca products are well-merchandised with enriched content and assets. Collaborate with the seca Core Data Manager to implement updates as needed.
  • Coordinate and plan with the seca Events Manager for dealer regional meetings, National Sales Meetings, and dealer co-op customer tradeshows.

Content Creation and Storytelling

  • Create and execute monthly eblasts messaging based on key dealer personas.
  • Collaborate with the sales team and video team to brief storytelling content, including how-to videos, success stories, product build-ups, FAQs, and promotional videos.
  • Develop compelling monthly narratives spotlighting key dealer/customer wins and achievements of the seca sales team and dealer partners.

Dealer Drip Marketing Campaigns

  • Co-brand campaign assets, product sheets, and other collateral, to support dealer initiatives.
  • Align campaigns with monthly promotional swag boxes, ensuring they reflect campaign objectives and provide a personalized touch for dealers.
  • Create and manage a monthly swag calendar, coordinating distribution around key meetings and dealer events for maximum engagement.

Experience & Knowledge

  • Bachelor’s degree in Marketing, Communications, Business, or a related field (preferred).
  • 2 years of experience in marketing coordination, ideally in B2B or distribution-focused roles.
  • Strong background in project management, campaign development and digital marketing
  • Creative approach to designing promotional swag aligned with campaign objectives.
  • Highly organized, detail-oriented, and focused on achieving results.
  • Excellent communication and cross-functional collaboration skills.

Salary: Up to $60K

Salary : $60,000

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