Demo

Industry Marketing Manager

Emerson
Austin, TX Full Time
POSTED ON 4/25/2025
AVAILABLE BEFORE 5/23/2025

Business and Position Overview

The technical marketer is responsible for driving customer curiosity about NI’s product and solutions for their assigned business segment! Primary focus will be on Energy segment. Key responsibilities include driving demand generation efforts including events, training the sales force, and technical content creation.

This role will collaborate closely with many groups including business management, R&D, marketing, and sales.

In this Role, Your Responsibilities Will Be :

Build strong product positioning that pinpoints the value of our NI products and systems. For energy, this includes both traditional and sustainable energy applications.

Demonstrate this value by creating demos, whitepapers, presentations, collateral, videos, enablement, webinars, and other content to convey NI’s value proposition.

Work with web teams, campaign marketing, direct sales, distributors and our community to evangelize your message and content to a wide audience.

Spend time with users to develop your own expertise, becoming the “go-to” subject matter expert for NI’s products and solutions in their industry segment.

Use this knowledge to support presales needs and large events (eg. NI Connect)

For This Role, You Will Need :

5 years of relevant proven experience

Strong technical skills and understanding of NI hardware and software, particularly around measurements, data acquisition, and control.

Outstanding communication skills, including technical writing, messaging, and speaking publicly at live and virtual events.

Curiosity about strategic / business acumen.

Self-motivated but collaborative work ethic.

Availability for some domestic and international travel requirement (5-10%).

Preferred Qualifications that Set You Apart :

You have existing NI technology knowledge, from university, previous jobs, or engineering curiosity

You’re have worked alongside B2B sales roles or have done sales enablement

You feel comfortable talking across organizations and level to discuss strategy and tactics with your respective customers

Our Offer To You :

We recognize for our organization to support a diverse workforce, we must focus on employee wellbeing. We know that to do your best work, you must have flexible, competitive benefit plans to meet you and your family’s physical, mental, financial, and social needs. We provide a market leading 401(k) and profit-sharing plan, a variety of medical insurance plans, with dental and vision coverage, family formation benefits in addition to paid parental leave (maternal and paternal), Employee Assistance Program, tuition reimbursement, employee resource groups, recognition, and much more. Our culture prioritizes work-life balance and offers flexible time off plans, inclusive of vacation, holiday and sick leave. Our goal is to offer a strong benefits foundation while allowing employees the flexibility to choose options that best suit their needs.

At Emerson, we are committed to fostering a culture where every employee is valued and respected for their unique experiences and perspectives. We believe a diverse and inclusive work environment contributes to the rich exchange of ideas and diversity of thoughts, that inspires innovation and brings the best solutions to our customers.

This philosophy is fundamental to living our company’s values and our responsibility to leave the world in a better place. Learn more about our Culture & Values (https : / / www.emerson.com / en-us / perspectives / culture-and-values) and about Diversity, Equity & Inclusion at Emerson (https : / / www.emerson.com / en-us / careers / diversity-and-inclusion) .

Our training programs and initiatives focus on end-to-end development, from onboarding through senior leadership. We provide a wide range of development opportunities, including face-to-face and virtual training, mentorship and coaching, project management, and on-the-job training.

WHY EMERSON

Our Commitment to Our People

At Emerson, we are motivated by a spirit of collaboration that helps our diverse, multicultural teams across the world drive innovation that makes the world healthier, safer, smarter, and more sustainable. And we want you to join us in our bold aspiration.

We have built an engaged community of inquisitive, dedicated people who thrive knowing they are welcomed, trusted, celebrated, and empowered to solve the world’s most complex problems — for our customers, our communities, and the planet. You’ll contribute to this vital work while further developing your skills through our award-winning employee development programs. We are a proud corporate citizen in every city where we operate and are committed to our people, our communities, and the world at large. We take this responsibility seriously and strive to make a positive impact through every endeavor.

At Emerson, you’ll see firsthand that our people are at the center of everything we do. So, let’s go. Let’s think differently. Learn, collaborate, and grow. Seek opportunity. Push boundaries. Be empowered to make things better. Speed up to break through. Let’s go, together.

Work Authorization

Emerson will only employ those who are legally authorized to work in the United States. This is not a position for which sponsorship will be provided. Individuals with temporary visas such as E, F-1(including those with OPT or CPT) , H-1, H-2, L-1, B, J or TN, or who need sponsorship for work authorization now or in the future, are not eligible for hire.

Equal Opportunity Employer

Emerson is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, age, marital status, political affiliation, sexual orientation, gender identity, genetic information, disability or protected veteran status. We are committed to providing a workplace free of any discrimination or harassment.

Accessibility Assistance or Accommodation

If you have a disability and are having difficulty accessing or using this website to apply for a position, please contact : idisability.administrator@emerson.com .

ABOUT EMERSON

Emerson is a global leader in automation technology and software. Through our deep domain expertise and legacy of flawless execution, Emerson helps customers in critical industries like life sciences, energy, power and renewables, chemical and advanced factory automation operate more sustainably while improving productivity, energy security and reliability.

With global operations and a comprehensive portfolio of software and technology, we are helping companies implement digital transformation to measurably improve their operations, conserve valuable resources and enhance their safety.

We offer equitable opportunities, celebrate diversity, and embrace challenges with confidence that, together, we can make an impact across a broad spectrum of countries and industries. Whether you’re an established professional looking for a career change, an undergraduate student exploring possibilities, or a recent graduate with an advanced degree, you’ll find your chance to make a difference with Emerson. Join our team – let’s go!

No calls or agencies please.

Requisition ID : 25014567

Emerson is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, age, marital status, political affiliation, sexual orientation, gender identity, genetic information, disability or protected veteran status. We are committed to providing a workplace free of any discrimination or harassment.

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