What are the responsibilities and job description for the Social Media Specialist position at Empire Comfort Systems, Inc.?
Job Summary
We are seeking a creative and results-driven Social Media Specialist to join our dynamic marketing team. The ideal candidate will be responsible for developing and implementing effective social media strategies to enhance brand awareness, engage with our audience, and drive traffic to our digital platforms. This role requires a strong understanding of digital marketing trends and the ability to create compelling content across various social media channels.
Duties
- Develop, implement, and manage social media strategies that align with business goals.
- Create engaging content for platforms such as Facebook, Instagram, Twitter, and LinkedIn.
- Monitor social media channels for trends, customer feedback, and engagement opportunities.
- Analyze performance metrics to optimize campaigns and report on social media effectiveness.
- Collaborate with the marketing team to integrate social media efforts with overall marketing initiatives.
- Conduct research on industry trends and competitor activities to inform strategy.
- Utilize graphic design skills to create visually appealing posts and advertisements.
- Edit videos for promotional content and social media use.
- Stay updated on the latest tools and technologies in digital marketing and social media advertising.
Experience
- Proven experience in social media marketing or a related field is essential.
- Familiarity with digital marketing concepts and tools such as Google Analytics is preferred.
- Proficient in Adobe Creative Suite (Photoshop, Illustrator) for graphic design tasks.
- Strong video editing skills are a plus, enabling the creation of engaging video content.
- Excellent research abilities to identify trends and insights that can enhance campaigns.
- A passion for storytelling through digital platforms while maintaining brand integrity.
Join us as we elevate our brand's presence in the digital landscape!
Job Type: Full-time
Pay: $45,000.00 - $55,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Employee assistance program
- Employee discount
- Flexible spending account
- Health savings account
- Life insurance
- Paid time off
- Parental leave
- Professional development assistance
- Referral program
- Retirement plan
- Vision insurance
Schedule:
- 8 hour shift
Ability to Commute:
- Belleville, IL 62220 (Required)
Ability to Relocate:
- Belleville, IL 62220: Relocate before starting work (Required)
Work Location: In person
Salary : $45,000 - $55,000
