Demo

Brand President

Empower Brands
Richmond, VA Full Time
POSTED ON 1/13/2025
AVAILABLE BEFORE 4/4/2025

About us :

Empower Brands was founded in 2022 as a product of the integration of Lynx Franchising and Outdoor Living Brands. Empower encompasses ten industry-leading brands across commercial and residential services :

JAN-PRO, FRSTeam, Archadeck Outdoor Living, Outdoor Lighting Perspectives (OLP), Conserva Irrigation, Koala Insulation, Wallaby Windows, Canopy Lawn Care, Bumble Roofing and Superior Fence and Rail. Empower is dedicated to providing its customers with the highest quality products and services in the commercial and home services industry while simultaneously delivering its franchise owners committed personal support, tools and empowerment to pursue their own success. Empower Brands is a portfolio company of MidOcean Partners, a leading private equity firm with an excellent track record investing in successful, growth-focused franchise businesses. For more about Empower Brands, visit the company's website at EmpowerFranchising.com.

Empower Brands is seeking a Brand President to lead franchisee support for Outdoor Lighting Perspectives franchise system. This position must have a strong background in leading a franchise organization.

Key Responsibilities :

  • Assist in strategic planning and vision to the organization, as well as align company objectives with Empower Brands' overall strategic goals.
  • Provide overall direction and guidance in the operational activities of the franchise system with the objective of providing proactive training and assistance to franchisees in the pursuit of maximizing unit growth and profitability.
  • Help drive growth of the businesses and ensure appropriate talent, metrics and strategy are in place to support that growth.
  • Monitoring financial activities as well as ensuring EBITDA goals are met on a monthly and annual basis.
  • Oversee and support new franchisee training, targeted regional training and annual conventions.
  • Develop talent within the organization to help sustain business growth and franchisee support.
  • Drive the onboarding of new franchisees and ensure ongoing reinforcement is provided to every franchisee as needed.
  • Work closely with the Marketing department to create and implement new marketing and lead generation initiatives driving increased lead flow and revenue growth.
  • Build strong relationships with franchisees to ensure their success with Outdoor Lighting Perspectives
  • Oversee departmental leaders to make certain company goals and objectives are being met.
  • Have a strong knowledge of the franchising and home services industries to ensure the business model is best suited and evolves as needed.
  • Continually confirm the brand is adhering to legal guidelines and in-house policies to maintain OLP's legal and business ethics.
  • Foster a culture that promotes high ethical standards and respect of all internal and external customers.

Qualifications :

  • Bachelors Degree in Business or a related field
  • 5 years of direct leadership experience in franchising, construction, or home services industries
  • Proven results in a leadership role with demonstrated ability to lead cross-functional projects and achieve key objectives
  • Highly motivated, self-starter with a strategic mindset
  • Excellent written and verbal communications skills
  • Exceptional presentation skills and the ability to command a room
  • Note :

    This job description in no way states or implies that these are the only duties to be performed by the employee(s) incumbent in this position. Employees will be required to follow any other job-related instructions and to perform any other job-related duties requested by any person authorized to give instructions or assignments. All duties and responsibilities are essential functions and requirements and are subject to possible modification to reasonably accommodate individuals with disabilities. To perform this job successfully, the incumbents will possess the skills, aptitudes, and abilities to perform each duty proficiently. Some requirements may exclude individuals who pose a direct threat or significant risk to the health or safety of themselves or others. The requirements listed in this document are the minimum levels of knowledge, skills, or abilities. This document does not create an employment contract, implied or otherwise, other than an "at will" relationship.

    Empower Brands is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.

    This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Empower Brands makes hiring decisions based solely on qualifications, merit, and business needs at the time.

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