What are the responsibilities and job description for the Public Relations Account Director position at En Route?
En Route – a strategic marketing agency located in Center City Philadelphia with a focus on tourism, cultural and civic projects – seeks an experienced public relations professional to help manage and execute communications strategies and ensure that all clients receive the highest level of service. This full-time position is part of a four-member strong public relations team that provides expert consultation and generates impactful placements for our valued clients.
Please note: This is NOT an entry level position. Applicants should have at least five years of public relations experience, including writing and pitching, managing on-site interviews, and successfully communicating with clients. Experience in both public relations and social media (copywriting) is a plus, but not required.
En Route works with the region’s premier organizations, businesses, and institutions to tell their stories effectively and efficiently, and motivate consumers to respond to specific calls to action. The successful candidate will have a passion for success and demonstrate determination to achieve each client’s specific goals.
Clients include neighborhood commercial corridors, theaters, museums, destination marketing organizations, event planners, economic development organizations, visual and performing arts organizations, hotels, and hospitality businesses.
Learn more about En Route, our work, our team, and our clients at www.enroutemarketing.com.
Roles & Responsibilities
· Serve as the leader and point of contact for assigned clients, managing client relationships, project goals, timelines, budgets, and deliverables.
· Participate and lead client calls with team as well as independently and directly with client teams.
· Develop media relations strategies and targeted pitch lists. Pitch and secure timely and relevant editorial coverage.
· Continually research and develop relationships with editors, producers, and journalists.
· Write press releases, pitches, fact sheets, media alerts, and speaking points.
· Organize press trips, influencer engagements, press conferences, and speaking engagements.
· Handle crisis communications consultation for when needed.
· Stay updated on industry trends, bringing innovative ideas to the table.
· Secure media coverage, pitch stories, and handle crisis communications when needed.Edit and proofread materials for clients and the agency to ensure unity of voice, accurate information, and style consistency.
· Manage assigned clients and projects, managing communication, tasks, and deliverables.
· Tracking and reporting on media placements and results.
· Work as part of the En Route team to ensure success for all projects and clients.
· Serve as a leader, manager, and mentor for members of the team.
What You Offer
· A proven track record of public relations success with a portfolio of media placements in the Philadelphia region and beyond.
· Marketing agency experience and leadership roles a plus
· Exceptional verbal and written communication skills
· Passion for writing, editing, and pitching stories
· Detail-oriented with outstanding organization skills
· Established relationships with Philadelphia regional and/or national media outlets a plus
· Strong project management skills; ability to work on multiple projects seamlessly and efficiently
· Ability to work with various clients and partners
· Strong presentation and public speaking skills
· Friendly and outgoing personality
· Ability to work well under pressure, both autonomously and as part of a team
· Strong digital application proficiency
· Desire for professional growth, education, and development
En Route staff currently follow a hybrid work model split between work at En Route’s office at 1315 Walnut Street, Philadelphia, and remote work/work from home.
Travel to client sites in the Greater Philadelphia region and regional events will be required. Candidates must have and maintain a valid driver’s license but need not own or have access to a vehicle. En Route subscribes to a ridesharing company for regional transportation needs.
Standard work hours are 9 am to 5 pm, Monday to Friday. Candidates must be available and willing to work some evenings and weekends to assist with client and agency events and attend a variety of live media events and interviews.
Employee benefits include medical benefits (80% agency funded), dental benefits (100% agency funded), long-term disability insurance (100% agency funded), 401k program with employer match, paid time off, cultural allowance, and professional development opportunities.
Job Type: Full-time
Pay: $70,000.00 - $85,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- Monday to Friday
- Weekends as needed
Experience:
- Public relations: 10 years (Preferred)
Ability to Commute:
- Philadelphia, PA 19107 (Required)
Work Location: In person
Salary : $70,000 - $85,000