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Marketing and Communications Specialist

Encore Media Agency
Syracuse, NY Contractor
POSTED ON 3/10/2025
AVAILABLE BEFORE 4/8/2025

We are looking for a Marketing and Communications Specialist. This role requires a strategic, hands-on individual who can develop and implement marketing plans, manage brand communications, and build or update WordPress websites to enhance our clients’ digital presence.

Responsibilities

  • Develop and execute comprehensive marketing plans tailored to client goals.
  • Implement marketing strategies across digital, social, email, and traditional media channels.
  • Create engaging content and messaging for campaigns, press releases, and brand communications.
  • Oversee brand positioning, storytelling, and audience engagement across multiple platforms.
  • Build, update, and/or optimize WordPress websites for clients, ensuring that functionality and design align with brand strategy.
  • Track campaign performance, analyze results, and adjust strategies to ensure continuous improvement.
  • Collaborate with clients, designers, and other team members to ensure cohesive marketing efforts and seamless execution.

What We’re Looking For

  • Experience in marketing strategy, communications, or brand management.
  • Strong writing and content creation skills.
  • Knowledge of digital marketing, social media strategy, and PR best practices.
  • Proficiency in WordPress, including building, customization, and ongoing updates.
  • Ability to work independently, manage multiple projects, and meet deadlines.
  • A creative thinker with a results-driven mindset and ability to adapt strategies as needed.
  • Strong attention to detail and a passion for delivering high-quality work.

Why Join Us?

  • Opportunity to shape marketing strategies for a diverse range of businesses.
  • Work with a creative team that values innovation, strategy, and measurable impact.
  • Professional growth opportunities in an expanding business solutions agency.

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