Social Content Coordinator

Who We Are

IMG is a global leader in sports, fashion, events and media. The company manages some of the world’s greatest athletes and fashion icons; owns and operates hundreds of live events annually; and is a leading independent producer and distributor of sports and entertainment media. IMG also specializes in licensing, sports training and league development. IMG is a subsidiary of Endeavor, a global sports and entertainment company.

Endeavor is a global sports and entertainment company, home to many of the world’s most dynamic and engaging storytellers, brands, live events, and experiences. The Endeavor network specializes in talent representation through entertainment agency WME; sports operations and advisory, event management, media production and distribution, and brand licensing through IMG; live event experiences and hospitality through On Location; full-service marketing through global cultural marketing agency 160over90; and sports data and technology through IMG ARENA and OpenBet. Endeavor is also the majority owner of TKO Group Holdings (NYSE: TKO), a premium sports and entertainment company comprising UFC and WWE.

What You'll Do

The Social Content Coordinator is responsible for day-to-day content activities such as ideation, organization and publishing across IMG and clients’ accounts, with a targeted focus on social and short form. This role creates timely, accurate, and relevant content for sports fans before, during, and after relevant events.

Key Responsibilities And Accountabilities

• Creates original content mobile-first, short form video content, and live executions.
• Handles creative requests and asset delivery for IMG owned and operated social media and digital channels.
• Acts as the eyes and ears of the World’s Strongest Man on TikTok, Instagram, YouTube, Facebook, SnapChat, Threads and other platforms through content creation, community management and an understanding of the overall fan ecosystem and platform trends.
• Works with multiple departments and stakeholders to create, copy-edit, and post social media content for IMG and clients’ pages.
• Occasional social coverage of live events for IMG clients, using social media tools and platforms including Grabyo, Greenfly, and others.
• Captures content during live events on the ground via cameras and cell phones for our social channels.
• Work with Social Media teams to maintain daily/weekly social media calendars and posting cadence that are aligned with monetization and sponsorship deliverables.
• Collaborates with Sponsorship department in executing brand partnerships.
• Monitors the sports-on-social “universe” and interacts with athletes, celebrities and influencers with an “always on” approach.
• Generates custom social media analytics reports using social media platforms native insights and analytics tools.
• Tracks content against KPIs, identifying trends and best practices.
• Onboarding and educating athletes and talent on how to utilize and maximize social platforms. In some cases, this may require sending content to talent for their accounts.
• Executes Community Management across all social platforms including tracking fan sentiment about athletes, promotions, and events.
• Provides support for the growth of IMG Media business objectives.
• Performs other tasks, projects, and responsibilities as assigned.
  
  

You Have These

• 2-3 years of experience working with social media for a sports property preferred
• Proven track record for managing and growing social media accounts
• Strong knowledge of social media platforms, including content formats, analytics, and tools (e.g., Hootsuite or similar)
• Journalism background and general sports knowledge is preferred
• Photography and videographer experience
  
  

Skills And Abilities

• Well-versed and comfortable editing and posting content through TikTok’s and Instagram’s platform
• Adobe Photoshop, Adobe Premiere, and After Effects proficiency
• Positive attitude and an ability to handle an intense schedule, fast-paced environment, and off-hours requests
• Creative thinker with a proactive and adaptable approach
• Excellent attention to detail
• Ability to maintain confidential information
  
  

Working Conditions

• Permanent, 11 Madison based
• Mon-Fri, 9am - 5pm
• This role will be based at our office in New York, with some flexibility on remote working as appropriate
• May be required to attend (and travel to) locations, including other IMG buildings and meetings
• Unsocial hours may be required, as dictated by the demands of the business schedule
• Adapting to use of new systems and technology where appropriate
  
  

Endeavor unites and brings people together in our love of sport, culture, and entertainment. We understand this can only be accomplished when we lead with a lens of diversity, equity, and inclusion in everything we do. As a global company that drives culture, we strive to reflect the world’s diverse voices.  

Endeavor is an equal opportunities employer and encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, or religion or belief.

Per local requirements and in the interest of transparency, the range shown below reflects the prevalent current hiring range for this position. Hiring pay rates are based on a number of factors, including location and may vary depending on job-related qualifications, knowledge, skills and experience. Endeavor strives to provide locally competitive rewards packages, which include base rate along with, as applicable, short- and long-term incentives, growth and developmental opportunities, and robust benefits, such as health care, retirement, vacation and other paid time off, and additional offerings.

Hiring Range Minimum

$24.00 hourly

Hiring Range Maximum

$32.00 hourly