EBG Creative Studios Director

Company Description

EBG is an e-commerce solutions provider specializing in travel and entertainment, and also offering retail products and services, voluntary benefits and insurance. 

EBG powers a robust portfolio of technology solutions and operates a network of employer and membership-based platforms reaching a captive audience, providing leading brands with incremental distribution opportunities. EBG's expanded network reaches over 100 million users from participating companies and closed loop affinity and membership groups. 

EBG owns and operates one of the largest and most comprehensive employee savings programs in the country — serving over 40,000 corporate clients through its proprietary platforms TicketsatWork, Plum Benefits, Working Advantage and Beneplace. 

EBG is a b2b2c company headquartered in Miami (Aventura), with offices in New York, Orlando, and Austin.

Job Description

The EBG Creative Studios Director is a critical leadership role responsible for overseeing all aspects of design and creative services, ensuring the consistent and compelling execution of the company's brand identity across all platforms. This individual will lead a team of visual designers, UX/UI digital designers, and other creative professionals, fostering a culture of innovation and collaboration. The EBG Creative Studios Director will be a champion for creative excellence, driving the development of impactful visual content that resonates with our clients, partners and customers and achieves business objectives. A key focus of this role will be leading digital product design and information architecture, to optimize user experience and drive conversion. This is considered a VP level role within the EBG organizational structure.

Key Responsibilities: 

• Creative Vision & Strategy: Develop and champion the overall creative vision and strategy for the company, aligning it with business goals and brand guidelines. Establish and maintain brand consistency across all touchpoints. 
• Digital Design Leadership (Web & Email UX/UI): Lead the design and development of user-centered web and email experiences. Oversee the creation of wireframes, prototypes, and visual designs that are intuitive, engaging, and optimized for conversions. Ensure responsive design principles are applied across all digital platforms. 
• Collaboration & Communication: Collaborate closely with commerce, marketing, product, partner development, sales, and other teams to translate their business objectives into creative solutions that support key performance indicators. Communicate effectively with stakeholders to present creative concepts and gather feedback. 
• Generative AI Strategy and Innovation: Strategically implement emerging generative AI tools to enhance studio efficiency, drive creative innovation, and expand service offerings. Foster a culture of continuous learning and adaptation to leverage the latest AI advancements. 
• Design Execution: Oversee the execution of design projects, ensuring high-quality deliverables that meet deadlines and budget requirements. Provide hands-on design support as needed. 
• Identity & Design: Oversee the development and execution of brand identity guidelines, ensuring consistent visual communication across all channels, including digital, print, and experiential. 
• Team Leadership & Management: Lead, mentor, and inspire a high-performing creative team, fostering a collaborative and innovative environment. Oversee team workflow, project assignments, and professional development. 
• Content Creation & Direction: Provide creative direction for a wide range of marketing materials, including website design, advertising campaigns, social media content, brochures, presentations, and video production. 
• Vendor Management: Manage relationships with external vendors, such as photographers, illustrators, freelancers, and printers, as needed. 
• Budget Management: Develop and manage the creative services budget, ensuring efficient allocation of resources and maximizing return on investment. 
• Trend Research & Innovation: Stay abreast of industry trends, emerging technologies, and design best practices, including web and email design trends, to identify opportunities for innovation and growth. Encourage experimentation and exploration of new creative approaches. 

#LI-Hybrid

Qualifications

• Bachelor's degree in Design, Fine Arts, or a related field; Master's degree preferred. 
• 10 years of progressive experience in design and creative direction, with a strong portfolio showcasing a wide range of creative work, including prolific examples of web and email design; e-commerce experience preferred. 
• Proven track record of success in leading and managing creative teams. 
• Expertise in relevant design software, such as Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.), as well as prototyping tools (e.g., Figma, Sketch, Adobe XD). 
• Deep understanding of design principles, typography, color theory, and visual communication. 
• Expertise in relevant design software, such as Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.), as well as prototyping tools (e.g., Figma, Sketch, Adobe XD). 
• Ability to think strategically and translate business objectives into creative solutions. 
• Strong leadership, mentorship, and team-building skills. 
• Ability to manage multiple projects simultaneously and meet deadlines. 
• Experience with UX/UI design principles and best practices, specifically for web and email. 
• Strong understanding of digital marketing and content creation best practices. 
• Excellent communication, presentation, and interpersonal skills. 
• Knowledge of HTML, CSS, and other front-end development technologies is a plus. 
• Passion for design and a commitment to creative excellence. 

What Sets You Apart:

• A diverse portfolio showcasing impactful design solutions across a range of brands and products. 
• You recognize design as a catalyst for brand energy and pride. 
• You adeptly translate business objectives into impactful, user-centered creative solutions. 
• You possess a nuanced understanding of the distinct dynamics between leading corporate and agency creative teams. 
• You create designs that resonate with a broad audience.

Additional Information

EBG offers outstanding employee benefits including:

• Medical, Dental & Vision
• 401k Match
• Short Term Disability, Long Term Disability (Company Paid)
• Basic Life and AD&D (Company Paid)
• Additional Voluntary Benefits (additional life, legal, critical care, and more)
• Flexible Work Arrangements
• 3 Weeks of PTO 5 Personal Days
• Paid Holiday Break from Christmas to New Year
• Paid Holidays
• Fitness Centers (location dependent)
• Annual Day of Giving
• Company Bonus Program
• Share in the FUN! EBG gives $1000 per year in Tickets-At-Work gift cards to full-time employees to experience and enjoy the savings marketplace!