What are the responsibilities and job description for the EVANNEX-GENERAL MANAGER position at Enthusiast Auto Holdings?
Job Type
Full-time
Description
We are seeking a forward-thinking General Manager for Electric Vehicle parts and accessories who will play a pivotal role in expanding our parts catalog within the automotive and EV communities. In this role, you will have full P&L management and be responsible for developing and managing new and exciting products to market to customers. Your mission will be to
cultivate strong relationships, drive brand awareness, and promote our products through innovative marketing strategies while executing hypergrowth.
Responsibilities :
- Leadership : Lead and own the Evannex brand through all marketing channels during its hypergrowth.
- P&L Management : Manage internal and external budgets for approved marketing expenses, ensuring efficient allocation.
- Product Development : Identify, research, and recruit new partners / Supplier into the product portfolio, with a focus on new-to-market products.
- Innovative Marketing : Develop and implement new features and marketing initiatives to enhance brand awareness, such as our value proposition, new products launches, promotions, contests, and grassroots marketing opportunities including cultivating influencers relationships.
- Market Analysis : Analyze consumer behavior to adjust email, social and site marketing based on brand guidelines and business / customer needs.
- Reporting : Provide regular reporting on program health, upcoming events, and financial impact to each banner monthly.
Requirements
We are excited to welcome a creative, forward-thinking individual who is passionate about both
the automotive and EV industries. Join our team and help us drive our business to the next
level!