What are the responsibilities and job description for the Digital Account Manager position at ENTRAVISION-TEXAS GP LLC ET AL?
Digital Account Manager
- McAllen, TX[| Full Time
- Position Summary[The Digital Account Manager will be a key contributor in our Client Services team and will be responsible for working with internal and external partners to flawlessly execute campaigns for Advertisers / Agencies in Local US Markets and drive revenue for Entravision. The right individual will be effective in communication, organization, and analytical thinking, while thriving in an ever-evolving, fast-paced environment. Your team will include thoughtful, problem-solving individuals who are passionate about working with their clients. [This position will work out of our office in McAllen, Texas.[ Duties And Responsibilities ]{arial",sans-serif"=""}]{arial",sans-serif"=""}]{arial",sans-serif"=""}]{arial",sans-serif"=""} ]{arial",sans-serif"=""}]{arial",sans-serif"=""} ]{arial",sans-serif"=""}
- Project manage multiple campaigns from pre-launch through campaign wrap with focus on client KPIs and retentionWork with internal traffickers, creative design, and client as needed to troubleshoot any ad creative issues that impact tracking, implementation, or reportingBe the frontline on all booked revenue to monitor campaign delivery and pacing; escalate issues when applicableThink strategically about our clients business goals and how we can optimize performance to align with customer needs throughout their campaignProvide necessary campaign deliverables including but not limited to : reporting, screenshots, performance insights, and ad-hoc requestsCultivate positive business relationships with clients and sales, design, operations, and technical teamsCollaborate with billing team to resolve monthly invoicing queries[Requirements and General Skills]{arial",sans-serif"=""}3 years in digital advertising specifically in campaign execution and delivery, client communication, and project managementUnderstanding basic digital terminology and application (ie CPM, Bidding, Margins, CPC, etc)Knowledge of post-sale process and creation of digital assets; experience with display, mobile, audio, video, OTT / CTV, and SEM advertising productsExperience managing lead-gen campaigns (Google Ads and Facebook) a HUGE PLUS!Understanding and experience with creative specs, tags, ad copy and custom ad / content creationSkill in working within internal order management systems and third-party systems to monitor campaign delivery and performanceExtremely proactive and highly organized, with the ability to manage and prioritize multiple and varied tasks and campaigns in a timely manner[Excellent client service and verbal and written communication skills; results driven with strong analytical ]{arial",sans-serif"=""}