As part of our growth strategy, we are seeking a driven and creative Social Media & Content Specialist to spearhead our social media efforts, boost engagement, and drive lead generation through impactful content. The Social Media & Content Specialist will be responsible for managing and driving the creative direction of our social media channels. This includes planning, creating, and overseeing all content while working closely with the founder to align with the company’s brand and marketing goals. This individual will take full ownership of social media strategy and execution, with the primary goal of increasing views, followers, and leads. As a Social Media & Content Specialist at EO Staff, you will have the opportunity to unleash your creativity, collaborate with a talented team, and contribute to impactful projects that will elevate our brand and make a difference. Benefits are provided after 90 days. Responsibilities :
Key Responsibilities
Campaign Ownership
- Take full ownership of campaigns and social media initiatives from conception to execution.
- Ensure all content aligns with the brand voice and enhances the company’s online presence.
Audience Growth and Engagement
Drive follower growth, engagement, and lead generation through creative and compelling content.Analyze audience insights to inform content strategies and improve performance.Stay updated on trends and innovative content ideas to keep the brand relevant.Social Media Strategy
Work with the Founder to develop and execute a comprehensive social media strategy aligned with business objectives.Research and implement best practices to maximize reach and engagement on platforms like Instagram, Facebook, LinkedIn, YouTube, and TikTok.Content Creation and Execution
Brainstorm, script, and produce engaging content for reels, short videos, and social media posts.Oversee video shoots, ensuring quality production and brand alignment.Collaborate with video editors and graphic designers to produce high-quality visuals.Analytics and Reporting
Track key performance metrics such as views, followers, engagement, and leads.Use analytics tools to evaluate the success of campaigns and refine strategies.Provide regular performance reports with actionable recommendations.Team Management and Collaboration
Lead and manage the creative team, including social media managers and video editors.Assign tasks, provide feedback, and maintain a collaborative and productive team environment.Work closely with the founder to align content with overall business goals and messaging. Qualifications :Experience :
At least 5 years in social media strategy, content creation, and team management.
Skills :
Expertise in social media platforms and their algorithms (Instagram, Facebook, LinkedIn, YouTube, TikTok).Strong storytelling, scripting, and copywriting skills.Proficiency in video production and editing tools (e.g., Adobe Premiere, Final Cut, Canva).Knowledge of social media analytics tools and lead generation strategies.Excellent leadership, organization, and communication skills.Flexibility to handle "other duties as assigned" and adapt to changing priorities or tasks.Mindset :
Creative, proactive, results-driven, and adaptable to evolving trends.
Education :
Degree in Marketing, Communications, or related field preferred but not required. Compensation : $50,000 yearly
Key ResponsibilitiesCampaign OwnershipTake full ownership of campaigns and social media initiatives from conception to execution.Ensure all content aligns with the brand voice and enhances the company’s online presence.Audience Growth and EngagementDrive follower growth, engagement, and lead generation through creative and compelling content.Analyze audience insights to inform content strategies and improve performance.Stay updated on trends and innovative content ideas to keep the brand relevant.Social Media StrategyWork with the Founder to develop and execute a comprehensive social media strategy aligned with business objectives.Research and implement best practices to maximize reach and engagement on platforms like Instagram, Facebook, LinkedIn, YouTube, and TikTok.Content Creation and ExecutionBrainstorm, script, and produce engaging content for reels, short videos, and social media posts.Oversee video shoots, ensuring quality production and brand alignment.Collaborate with video editors and graphic designers to produce high-quality visuals.Analytics and ReportingTrack key performance metrics such as views, followers, engagement, and leads.Use analytics tools to evaluate the success of campaigns and refine strategies.Provide regular performance reports with actionable recommendations.Team Management and CollaborationLead and manage the creative team, including social media managers and video editors.Assign tasks, provide feedback, and maintain a collaborative and productive team environment.Work closely with the founder to align content with overall business goals and messaging.Compensation : $50,000 per year
Salary : $50,000
