What are the responsibilities and job description for the Director, Oncology Marketing position at EPM Scientific - Phaidon International?
Director, Oncology Marketing - Biosimilars
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Bridgewater, NJ 3x on-site preferred (is remote capable)
A reputable, mid-size Biosimilar pharmaceutical company is seeking someone to lead their Marketing launch efforts for buy-and-bill Oncology Biosimilar products across key stakeholders in the US. If you are interested in being a part of a launch team, in a high-impact role within a rapidly growing organization, this could be you!
Responsibilities
- Lead the development of integrated marketing programs that promote brands within the company's expanding biosimilar portfolio, drive market access, and increase patient and healthcare provider adoption.
- Execute marketing launch strategies and propositions for Biosimilar products targeted at HCPs, payers, and patients.
- Effectively position biosimilar brands among a diverse group of healthcare professional audiences including prescribers and pharmacy decision makers.
- Create educational content such as tactics and messaging to HCP needs.
- Design and implement payer engagement programs, including meetings, policy advocacy, and reimbursement support tools driving formulary inclusion and reimbursement approvals.
- Manage a team of agency partners, and set a strategic vision for effective completion and execution of tactics.
- Collaborate with market research colleagues on insight generation to enhance strategic decision making for market research studies and advisory boards.
Requirements
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