What are the responsibilities and job description for the EPS Group is hiring : Marketing Director in Mesa position at EPS Group?
Job Description
Job Description
Salary :
Primary Areas of Focus
Strategic Planning
Brand Management
Proposal Support
Leadership
Content Creation
Relationship building with firm stakeholders
Aligning marketing initiatives with firm goals
Core Responsibilities
Creating and implementing comprehensive marketing strategies aligned with the firm's business objectives, including market analysis, target audience identification, and competitive positioning.
Monitor and report on budget utilization, identifying areas for cost savings and efficiency improvements.
Analyze and report upon marketing performance metrics.
Maintain and enhance the firms brand image through consistent messaging across all marketing materials and communications.
Effectively partner with the Business Development team to drive marketing initiatives in support of the revenue growth firmwide.
Conduct market research to identify profitable opportunities and trends within the industry.
Perform competitive analysis to understand market positioning and identify areas for differentiation.
Lead and mentor the marketing team by fostering a results-driven culture focused on exceeding the needs of our customers, trade partners, and firm stakeholders.
Oversee marketing team including interviewing, hiring, training, mentoring, and supporting, as needed.
Increase the team's overall effectiveness by developing staff, aligning individual team member strengths with appropriate project tasks, identifying potential obstacles (both internal and external), and performing reviews.
Oversee the creation, curation, and management of high-quality content across various platforms, including blogs, social media, websites, and email marketing.
Oversee the marketing aspects of proposal development, ensuring compelling presentations that highlight the firms capabilities and differentiate them from competitors.
Lead market research efforts to identify opportunities and threats and adjust marketing strategies accordingly.
Support the firms needs with annual company-wide sponsorships and industry conferences. Participate in industry trade organizations to enhance firm brand and improve self-development
Preferred Skills & Experience
Bachelors degree in marketing or related field preferred.
10 years of experience in Marketing demonstrating a deep understanding of the AEC industry, including market trends, key players and client needs.
Proven experience in developing and executing successful marketing strategies within a professional services environment.
Strong leadership and team management skills.
Expertise in digital marketing tactics and platforms.
Excellent communication and presentation skills.
Strong analytical skills to measure marketing campaign performance and make data driven decisions.
Substantial knowledge of Microsoft Office Suite and Adobe Creative Suite
Prior experience managing marketing department budgets.
Exceptional organization skills and attention to detail.
A minimum of 5 years of people management experience preferred.
Ability to perform work without supervision.
Valid driver's license and automobile insurance.
Physical Requirements
Required to stand, walk, and sit.
The position may require a visit to project sites occasionally.
The position requires a normal range of hearing.
The employee must be able to lift 20 lbs. occasionally.
Requires prolonged sitting with 15% of the time spent bending and reaching.
Must have manual dexterity sufficient to operate a computer keyboard and calculator.
Noise levels are consistent with a standard office environment.
Perks & Benefits
Health, life, 401(k), dental and vision insurance
Short-term, long-term disability insurance and leave
Paid holidays
Paid Time Off
Bereavement leave
Discretionary bonuses
EPS Group is anequal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law. We offer acompetitive salary and bonus program, a wide range of benefits including 401(k) with employer match, advancement potential, and the opportunity to become an integral part of a highly respected firm.
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