What are the responsibilities and job description for the Product Manager, People HQ position at Equifax?
The Product Manager is responsible for guiding the product vision and strategy for our Employer Services People HQ platform. This includes managing the product throughout the product lifecycle, gathering and prioritizing product and customer requirements, defining the product vision and working closely with sales, marketing, data & analytics, and technology to deliver market leading solutions. The Product Manager’s job also includes ensuring that the product supports the company’s overall strategy and goals.
Through understanding of business, industry and customer needs, the Product Manager will provide recommendations to key stakeholders to evolve the product and drive prioritization for enhanced offerings. They will work with a cross functional team to drive a cohesive go-to-market strategy delivering solutions that create unique value for buyers. The role requires internal and external thought leadership and the ability to drive initiatives to execution.
This role is a strategy/execution role. Must be able to move between defining strategy, setting a plan and executing a plan seamlessly. Working across a highly matrixed organization and leveraging lessons learned from other organizations will be critical to success.
The Product Manager will work a hybrid schedule from our office in St Louis, MO. We'll also consider candidates that can work from an Equifax office in Reston, VA; Louisville, KY; Atlanta, GA; Denver, CO; or Des Moines, IA.
What You'll Do:
Develop solution expertise with deep knowledge of the product ecosystem and competitive landscape.
Define the product strategy and roadmap based on industry / customer needs.
Serve as the product subject matter expert. Responsibilities include representing the solution in the marketplace, support of internal sales messaging/training, presenting at industry events representing our solutions / value propositions and engaging in customer conversations as needed.
Serve as liaison with technology teams; activities include development of the business case to articulate ROI / business value, defining business requirements, driving enhancement prioritization and addressing product issues as they arise.
Analyze the market and engage with customers to identify opportunities to evolve the product offering support of business growth and retention goals.
Define solution value propositions and collaborate with product marketing to deploy into the market with consideration of white papers, brochures, social media, web pages, online events and more.
What Experience You Need:
Minimum of 7-10 years of experience in a B2B marketing role in a complex business environment, including extensive experience with go to market strategy development; experience as a team lead desired.
Bachelor's degree in marketing, finance, management or similar field required
What Could Set You Apart:
M.B.A. preferred or equivalent business experience
An understanding of Marketing Planning, Product Marketing, Marketing Communications, traditional and new marketing tactics, channel marketing and the infrastructure and tools necessary to support these activities.
Ability to influence prioritization of solutions / enhancements across a matrix organization
Experience in the technology and/or data industries or working with technology and/or data-related products and services preferred.
Experience working in Human Capital Management solutions or HR Technology preferred.
Working in a highly matrixed organization is a plus.
Manage and implement solutions / enhancements effectively.
Strong capability to define and simply communicate the value proposition of the product for markets and segments.
Excellent written and verbal skills with sensitivity to diversity of audiences including internal and external groups and at various levels within an organization.
Ability to synthesize and translate details of solution delivery for various internal stakeholder groups
Ability to develop effective working relationships within a cross functional team.
Ability to adjust to new, changing or ambiguous situations (e.g., different management styles, new methods, systems and procedures) and changing priorities within the business and the marketplace.
Initiates and takes responsibility for own development.
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