What are the responsibilities and job description for the Solution Sales Executive - Data Driven Marketing position at Equifax?
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Solution Sales Executive - Data Driven Marketing
is responsible for supporting Equifax's partnership opportunities as a subject matter expert (SME) for the Data Driven Marketing (DDM) products and services. This role will uncover Communications, Energy, and Travel client's business problem(s) and develop customized solutions to solve their needs with Equifax products.
What you'll do
Function as a trusted advisor and Data Driven Marketing domain expert for sales activities within covered accounts, particularly focused on highly complex configurable and custom solutionsLeverage deep knowledge of Data Driven Marketing solutions and capabilities to prescribe solutions to address market segments and data trendsIdentify critical dependencies and gaps, offering recommendations on resolution, and escalations as needed on behalf of the clientCollaborate with cross functional teams, including Enterprise Alliances, client success, and other SME's, to develop a compelling value proposition based on input from the clientCreate and deliver customer presentations that effectively translate a concept or idea into a viable solution for the client throughout the sales cyclePresent and promote use case for which Data Driven Marketing solutions are uniquely suited to offer the customer added value and competitive advantage across the markets they servePartner and collaborate with other pre-sales and sales resources to have the right conversations at the right time with customersDevelop solution proposals and drive negotiations for Data Driven Marketing solutionsMentor enterprise sellers, transferring knowledge so they are better enabled to identify / qualify opportunities for Equifax Data Driven Marketing solutionsDemonstrate expertise in competitor knowledge to drive competitive strategies and market-leading positioningConduct discovery meetings to collect business requirements during the sales cyclePartner with customer success managers on expansion and renewals as needed, providing both guidance and mentorshipLeverage the differentiated data sets within DDM to create a marketing solution in both digital and non-digital channelsCollaborate with extended sales team to maintain consistent update of opportunities in SalesforceAct as a sales team liaison with Equifax COEs, including, Operations, Technology, Pricing, Client Deal Team, Legal / Compliance, Security, and Product Management, to ensure all details relative to client engagements are identified, documented, and accounted for to facilitate successful executionStrategize with enterprise sales team on objectives of client meetings and understand how this activity relates to overall sales strategyActively participate in DDM strategic initiatives focused on delivering near and long-term growth for the businessSupporting the enterprise sales team in the areas of forecasting, providing updates and prioritization on initiatives, identifying opportunities to improve, and socialize at the appropriate levelTravel as needed, 40-50% on averageWhat experience you need
B.S. or B.A. in related field, or equivalent training and experience7-10 years in data license, analytics platform, and / or marketing data sales experienceExcellent verbal and written communication skills and ability to convey in client meetingsExpert problem solver, particularly in the development of new and intricate solutionsExperience with data deployment and onboardingWhat could set you apart
Masters or advanced degree preferredDemonstrates experience in design of marketing solutions for targeted industries (Communications, Energy, and Travel and Hospitality)Background in designing and solutioning credit marketing offerings to indirect and direct clientsUnderstands and has experience with identity resolution in a digital and GLB use caseExperience navigating a highly matrixed environmentAbility to manage multiple clients / project simultaneouslyExperience in data, technology, or analytics preferred
Equifax is required by law to include a good-faith salary range for this role. This compensation range takes into account the wide range of factors that are considered in making compensation decisions including but not limited to : skill sets; experience and training; and other business and organizational needs. At Equifax, it is not typical for an individual to be hired at or near the top of the range for their role. A reasonable estimate of the current range is $113,180.00 to $146,000. This position is also eligible for our sales incentive compensation program.
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We offer comprehensive compensation and healthcare packages, 401k matching, paid time off, and organizational growth potential through our online learning platform with guided career tracks.
Are you ready to power your possible? Apply today, and get started on a path toward an exciting new career at Equifax, where you can make a difference!
Primary Location : USA-Georgia-Remote
Function : Function - Sales and Account Management
Schedule : Full time
Salary : $113,180 - $146,000
