What are the responsibilities and job description for the Email Marketing Specialist position at Equip Health, Inc.?
A company is looking for an Email Marketing Specialist to manage and execute email marketing campaigns.Key Responsibilities : Own the execution of a comprehensive email marketing program aimed at patient acquisition and engagementProduce new email campaigns, including building emails, coordinating assets and copy, QA, and schedulingAnalyze campaign performance and data, utilizing a test and learn methodology to track toward quarterly goalsRequired Qualifications : 2-4 years of professional experience in a marketing role, with startup experience preferred1 years of experience in a technical, hands-on email marketing roleIn-depth experience setting up complex programs in an email service provider (ESP)Data-driven mindset, with experience measuring results for marketing campaignsKnowledge of email compliance, deliverability, and ongoing ESP health
