Ere Sri is hiring : Social Media Coordinator in Apopka

Direct message the job poster from Entertainment Retail Enterprises, LLC

Human Resources Director @ Entertainment Retail Enterprises, LLC | Master's in HR

Legendary Holdings / Entertainment Retail Enterprises is a leading Design, Manufacturing, Distribution and E-commerce Company partnering with some of the most iconic brands and retailers in the world including Disney, Ford Motor Company, Thorogood USA, Amazon, M&M’s and Krispy Kreme. Company owned brands include Legendary Whitetails, a rapidly growing outdoor lifestyle brand providing best-in-class apparel and accessories.

For over 25 years, we have provided a reliable, fast-moving, and fun environment for our employees. We have recently expanded our brand portfolio and are recruiting additional talent with proven success in E-commerce. We offer competitive pay, generous benefits, and the opportunity to grow in your career. If you have a positive attitude and want to become part of our dedicated team, come join us!

Job Overview

We are seeking a proactive and creative Social Media Coordinator to support our marketing initiatives under the guidance of the Brand & Content Manager. This role involves executing effective social media strategies to enhance brand visibility and engage with our customer base, specifically supporting two brands : Legendary Whitetails and Thorogood Workwear.

As a Social Media Coordinator, you will play a key role in amplifying our brand’s online presence and driving interactive communication with our audience. The ideal candidate will have a strong background in social media management as well as play a key role in photoshoot coordination, influencer program management, and performance analytics to ensure our social media strategies are aligned with our overall marketing goals.

This position works onsite Monday - Thursday and may work remotely on Fridays.

Primary Responsibilities

• Content Development & Scheduling : Develop and execute a comprehensive content calendar for all social media platforms (Facebook, Instagram, TikTok, etc.), including posts, stories, and videos. Schedule content effectively to maintain a consistent presence and optimize engagement.
• Engagement & Community Management : Actively manage daily interactions with our online community to foster engagement, respond to comments, and build customer loyalty. Monitor social metrics to adjust strategies for better engagement.
• Campaign Coordination & Monitoring : Collaborate on the development and execution of social media campaigns. Contribute creative ideas and oversee the monitoring of campaign progress to measure success and identify areas for improvement. Write compelling campaign copy that resonates with our target audience.
• Photoshoot Execution : Assist in organizing and executing photoshoots to create compelling visual content that aligns with marketing strategies.
• Influencer Program Management : Assist in the implementation of the social media influencer program by identifying potential influencers, communicating with them, facilitating contracts, and generating performance reports.
• Trend Analysis & Market Research : Stay informed about current trends in social media and digital marketing to ensure our strategy remains relevant and competitive.
• Cross-Functional Collaboration : Work closely with the marketing team to align social media strategies with overall marketing goals.

Qualifications

Benefits Summary

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Salary : $55,000 - $65,000