What are the responsibilities and job description for the Sr. Video Marketing Strategist Job at Esri in Redlands position at Esri?
Overview
Esri's Video Storytelling Team seeks a strategic marketer to help expand the reach of our award-winning films. You'll play a key role in shaping our distribution strategy, collaborating with Esri's social, PR, and marketing teams and partners like GIS influencers and National Geographic. This role focuses on developing and executing innovative plans to get our stories in front of more extensive, targeted audiences. If you're passionate about strategic marketing and ready to boost the visibility of impactful content, we'd love to hear from you!
To see examples of the kind of work Esri's Video Storytelling Team produces please go to :
Responsibilities
- Developing External Audiences for Videos
Work cross functionally with Esri's social media team, web team, public relations team, marking team, and others to develop opportunities for video storytelling amplification and assure that video content is best promoted across Esri's social platforms (particularly YouTube)
Oversee and support a number of internal resources that help disseminate video content to key constituencies within Esri such as a monthly internal e-newsletter informing Esri staff of new video releases and maintenance of online library of produced videos for distribution to Esri staff
Liaise with Esri analytics team members to track performance of videos on digital platforms and other distribution channels in order to create reports for Executive Producers and advise on content strategy
Requirements
3 years must have demonstrated success in amplifying video-centric messaging and storytelling via digital platforms
Recommended Qualifications
LI-OH1
LI-Hybrid
Total Rewards
Esri's competitive total rewards strategy includes industry-leading health and welfare benefits : medical, dental, vision, basic and supplemental life insurance for employees (and their families), 401(k) and profit-sharing programs, minimum accrual of 80 hours of vacation leave, twelve paid holidays throughout the calendar year, and opportunities for personal and professional growth. Base salary is one component of our total rewards strategy. Compensation decisions and the base range for this role take into account many factors including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs.
A reasonable estimate of the base salary range is
70,720-$114,400 USD
The Company
At Esri, diversity is more than just a word on a map. When employees of different experiences, perspectives, backgrounds, and cultures come together, we are more innovative and ultimately a better place to work. We believe in having a diverse workforce that is unified under our mission of creating positive global change. We understand that diversity, equity, and inclusion is not a destination but an ongoing process. We are committed to the continuation of learning, growing, and changing our workplace so every employee can contribute to their life's best work. Our commitment to these principles extends to the global communities we serve by creating positive change with GIS technology. For more information on Esri's Racial Equity and Social Justice initiatives, please visit our website here.
If you don't meet all of the preferred qualifications for this position, we encourage you to still apply!
Esri is an equal opportunity employer (EOE) and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. If you need reasonable accommodation for any part of the employment process, please email askcareers@esri.com and let us know the nature of your request and your contact information. Please note that only those inquiries concerning a request for reasonable accommodation will be responded to from this e-mail address.
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Salary : $70,720 - $114,400
