What are the responsibilities and job description for the Aveda Salon Development Partner - Greenville, SC position at Estee Lauder?
The Estée Lauder Companies Inc. is one of the world’s leading manufacturers, marketers, and sellers of quality skin care, makeup, fragrance, and hair care products, and is a steward of luxury and prestige brands globally. The company’s products are sold in approximately 150 countries and territories under brand names including: Estée Lauder, Aramis, Clinique, Lab Series, Origins, M·A·C, La Mer, Bobbi Brown Cosmetics, Aveda, Jo Malone London, Bumble and bumble, Darphin Paris, TOM FORD, Smashbox, AERIN Beauty, Le Labo, Editions de Parfums Frédéric Malle, GLAMGLOW, KILIAN PARIS, Too Faced, Dr.Jart , the DECIEM family of brands, including The Ordinary and NIOD, and BALMAIN Beauty.
Description
The Salon Development Partner (SDP) drives the growth of Aveda Salons by promoting the Aveda lifestyle, coaching salon leadership, and supporting the achievement of sales and revenue targets. They implement brand initiatives, grow brand equity, and manage product sales, inventory, and service offerings. The SDP builds strong relationships with salon owners, hairdressers, and spa therapists through effective account management, event support, and territory routing. They oversee the opening and training of new salons, conduct in-salon training, and assess the salon team's progress. The SDP also provides feedback on sales, develops growth plans, and recruits new salons to the brand.
In-field Time Allocation (80% of role)
- Identify and convert new business to strengthen market share.
- Develop salon teams through high touch engagement, consistent quality salon/institute visits, and product engagement trainings.
- Achieve sales and productivity goals and brand sales objectives. Lead quarterly Salon Opportunity Action Planning with salons.
- Manages/leads/influences salon teams in sell-through of products and services, utilizing excellent customer service, and quantifying the team’s ability to meet and/or exceed sales goals.
- Utilizes and demonstrates solid understanding of sales, product knowledge, events, operations, the retail market, and the salon industry to keep the business and the team moving forward.
- Focus on capturing consumer insights/sales trends/traffic patterns, using learnings to influence optimization of the field operation.
- Assess incorporation of skills and techniques taught to staff, and their use in overall sales performance.
- Observe and provide feedback to salon partners regarding performance.
- Communicate sales goals and client engagement strategy.
- Proactively identifies inventory/stock issues which may inhibit business.
- Partner with salons/institutes to create in-salon events, using learnings to maximize effective sell-through of the marketing calendar.
- Consumer Facing Side-by-Side Selling/Driving Conversion. Training/Education
- Educate salon owners/operators and artists on AVEDA values and lifestyle.
- Deliver effective sales by modeling, observing, and providing feedback to ensure effective delivery of sales techniques for varying consumer profiles. This includes cross-selling techniques for new consumers to ensure sales goal achievement.
- Promote Aveda hair color and hair/spa treatments to increase Aveda services in salons.
- Drive brand education by ensuring staff is well-versed in brand mission, differentiation, and assortment.
- Deliver brand trainings to dedicated salon staff on product knowledge, service experiences, selling, and leadership skills.
- Maintains and builds strong relationships with new and existing salon owners and teams.
- Create and maintain strategic salon/institute partnerships with new salons partners.
- Develops good working relationships with partner salon teams to recognize opportunities consistent with the company’s strategic direction
Qualifications
Out of Field Time Allocation (20% of role)
- Analyzes the business and identifies sales goals/targets to be set, proactively anticipating, and rectifying obstacles to goal achievement through: Critical thinking skills, Specific target KPI’s relevant to the business, Strategizing client engagement to attract, convert, and retain clients
- Follows up on emails and calls to existing and new accounts to keep a high level of communication.
- Creates feedback loops to the brand by sharing feedback with central teams on: execution, competitive products, service offerings and activities, in-depth knowledge of market trends, demographics, customer needs/behaviors and reactions.
Qualifications:
- 3-4 years of experience leading/managing sales and customer development, preferably in the Salon/Beauty industry.
- Ability to maximize volume and revenue in accounts by utilizing fact-based selling methods.
- Ability to build and maintain strategic partnerships with customers & COE functions, driving customer satisfaction through superior service and execution.
- Knowledge allowing activation of local and national initiatives and promotions to build brand development and maximize brand performance.
- Solid understanding of sales, product knowledge, events, operations, and retail culture.
- Deep understanding of the salon industry and its current trends.
- Ability to see problems and develop action plans to get past them (i.e., inventory/stock issues).
- A history of demonstrated results through strategic thinking.
- Charismatic individual with strong negotiation and communication talents.
- Ability to work in a fast-paced collaborative environment with multi-unit management skills.
- Availability to work key business hours including weekends.
- Must have valid driver’s license to operate an ELC fleet vehicle.
- Support a climate of safety awareness, ensure safety standards are maintained consistently, and report hazards and incidents immediately to their supervisors.
- Travel requirement 30%
Pay Range:
The anticipated base salary range for this position is $68,000.00 to $102,000.00. Exact salary depends on several factors such as experience, skills, education, and budget. Salary range may vary based on geographic location. In addition to base salary, this position is eligible for participation in a highly competitive bonus program with the possibility for overachievement based on performance and company results.
In addition, The Estée Lauder Companies offers a variety of benefits to eligible employees, including health insurance coverage, wellness and family support programs, life and disability insurance, retirement savings plans, paid leave programs, education-related programs, paid holidays and vacation time, and many others. Many of these benefits are subsidized or fully paid for by the company
Equal Opportunity Employer
It is Company's policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. The Company will endeavor to provide a reasonable accommodation consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact USApplicantAccommodations@Estee.com.
Michigan Applicants: Persons with disabilities needing accommodations for employment must notify the company in writing of the need for an accommodation within 182 days after the date the person with a disability knew or reasonably should have known that an accommodation was needed.
Philadelphia Applicants: Philadelphia's Fair Chance Hiring Law
Rhode Island Applicants: The company is subject to chapters 29-38 of title 28 of the general laws of Rhode Island and is therefore covered by the state's workers' compensation law.
Salary : $68,000 - $102,000