What are the responsibilities and job description for the Paid Media Specialist position at eTeam Inc.?
Job Title - Paid Media SpecialistJob Location - San Francisco, CA (Remote, Part Time)Duration - 12 Months
About this roleOur Digital Acquisition team is looking for a Paid Media Sr. Specialist to help bring our Commercial segment Digital Media campaign to life through key paid channels. Partnering with the Field Marketing and Digital Analytics teams, this role will be a key strategic digital media partner and data storyteller to showcase the impact of this campaign across the marketing funnel.
ResponsibilitiesThis role will be responsible for executing and optimizing digital placements and for owning channel measurement, testing, and reporting. This role will be part-time to start, with opportunities to transition into a full-time contractor pending additional scope.
What you will do
- Partner with Media Lead on the strategy, execution, management, optimization, and reporting of 1 : few and 1 : many ABM paid digital ad campaigns targeting the Commercial segment
- Manage set up, optimizations,
- Working cross-departmentally to align campaign strategies and goals across ABX motions
- Help to track and adjust the on-platform campaign budget for ad campaigns in partnership with the program owner
- Partner with Field Marketing, Digital Acquisition, and Digital Analytics to provide recommendations and strategies on quantitative and qualitative testing efforts e.g. A / B testing, message testing, lift studies, etc.
What experience you have
Why we are excited about you
