SENIOR PRODUCT MARKETING MANAGER

Division Overview :

Eugia is US-based independent specialty pharmaceutical company focused on generic sterile injectables, oncology, hormones, and ophthalmic medicines. Eugia has best-in-class, dedicated manufacturing and R&D capabilities to meet customer needs as they emerge. We are committed to consistently providing our customers with high quality specialty medicines.Eugias mission is to make the process of buying specialty pharmaceutical products an experience customers look forward to, and our vision is to become synonymous with excellent customer service and continuously improve upon this excellence by being transparent, responsive, and consistent. We are expanding Eugias capabilities to include the manufacture of highly complex injectables to answer that need.Eugia is the partner of choice to deliver on the promise of generic specialty pharmaceuticals.Job Overview : The Senior Product Marketing Manager is a valued member of our Marketing Operations Team and is responsible for leading a portfolio of sterile injectable pharmaceutical products in the acute and non-acute space. This position requires a combination of P&L strategy, product management, and promotional marketing.

This position reports to the Sr. Director of Marketing Operations. This role is located onsite in East Windsor New Jersey with one (1) day a week remote.Responsibilities : Manage P&L for portfolio of products as assigned including, pricing, forecasting, budget, bids and other financial targetsDevelop and support the implementation of short- and long-term business strategies and tactics to reach financial targets and expand use of specialty pharmaceuticalsActively engage and support selling efforts by working in close collaboration with Sales on product needs, new bid opportunities and customer communicationsCreate customer messaging for Sales use with customersRecommend promotional product strategies and tactics to engage customers and drive complianceCollaborate with cross-functional partners and vendors to develop of comprehensive marketing collateral based on clinical indication driven market segments, including design and execution of messaging, promotional materials, sales tools, and proof sourcesSupport development of annual sales meeting strategies, messaging, collateral, and training effort to ensure effective pull-through and contract complianceAnalyze market opportunities and support the development of strategies to create compelling value propositions and competitive positioningWork with marketing leadership to set strategy, messaging, and execution approach for relevant trade shows and exhibitions; develop plans specific to products in your portfolioParticipation in marketing planning (annual marketing plan) competitive research, market landscape analysis, development of molecule plans and budgets, presentations to leadershipMonitor and track competitive intelligence, market landscape and product performance to continually optimize plans to meet forecastsGain market and competitive insights from market research, customers and field-based personnel and management for communication tools and messaging developmentDevelop deep understanding of customer targets and their needs to develop effective communications and solutionsPlans and participates in advisory boards, market research, and consultant meetings to support or validate strategies and tacticsPartner with marketing communications to develop and implement social media outreach and content to LinkedIn, Twitter, Facebook, email / email campaignsMust be willing and able to travel up to 20% of the timeIdentify product opportunities and product rationalization analyses to optimize sales and profitabilityThis is not an exhaustive list of all responsibilities, duties, skills, efforts, or requirements associated with the role. While this is intended to be an accurate reflection of the current job, management reserves the right to revise the job or to require that other or different tasks be performed as assigned with or without notice.Qualifications - Skills & Requirements : Demonstrated ability to interpret data and develop compelling message for use with clinicians where applicableExcellent analytical, strategic thinking, and problem-solving skillsStrong verbal and written communication skills, and well-honed interpersonal and leadership skills are requiredHigh level of internal initiative, independent thinking, and ability to interact with sales team and other cross functional teamsMust be an effective team player in a fast-paced, highly visible environmentEffectively work in a regulated industryProficient in Microsoft suite of products including Teams and Power BI preferredAdvanced excel skills including v-lookup, formulas, and pivot tablesMust live within a commutable distance to the East Windsor NJ officesEducation & Experience :

Bachelors Degree; MBA PreferredPrior generic pharmaceutical marketing experience requiredMinimum of 5-8 years of experience in analytics, finance, generic marketing, or product management in the healthcare industry

Physical Requirements : OFFICE POSITION - While performing the duties of this job the employee is required to : Stand, sit; talk, hear, and use hands and fingers to operate a computer and telephone keyboard reach, stoop kneel to install computer equipment Specific vision abilities required by this job include close vision requirements due to computer work Light to moderate lifting is required Moderate noise (i.e. business office with computers, phone, and printers, light traffic). Ability to sit at a computer terminal for an extended period of time Sedentary work Exerting up to 10 pounds of force occasionally and / or negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects, including the human body. Sedentary work involves sitting most of the time. Jobs are sedentary if walking and standing are required only occasionally and all other sedentary criteria are met.

Additional Physical Requirements : No Additional Requirements

Blood / Fluid Exposure Risk : Category III : Tasks involve no exposure to blood, body fluids or tissues. Category I tasks are not a condition of employment.