What are the responsibilities and job description for the Senior Editor, The Well position at Everyday Health Group?
Description
Everyday Health Group (EHG) is a recognized leader in patient and provider education and services attracting an engaged audience of over 74 million health consumers and over 890,000 U.S. practicing physicians and clinicians. Our mission is to drive better clinical and health outcomes through decision-making informed by highly relevant information, data, and analytics. We empower healthcare providers, consumers and payers with trusted content and services delivered through Everyday Health Group’s world-class brands.
The Opportunity
Everyday Health is looking for an experienced editor and multi-format content creator with a passion for health and wellness to join The Well, our brand and content marketing studio located in New York City. The Well Content Studio comprises editorial, creative, and video production experts who work collaboratively to conceive and deliver new site content products to support marketing campaigns. Our mission is to empower and inspire people to live their healthiest lives every day — and that starts with the talented, enthusiastic people on our team.
The Senior Editor will be responsible for ideating and delivering innovative and service-oriented health content in a variety of formats, including articles, quizzes, videos, tools, interactives, and more. In this role, they will partner cross-functionally with departments such as Integrated Marketing, Creative Services, Editorial, SEO, Audience and Channel Marketing, Product, and Strategic Account Management, as well as regularly work with external freelancers and vendors, from writers to production companies.
Key Responsibilities
We created our values together to guide our collective purpose and pursuits. We are collaborators and problem solvers. We empower one another to make informed decisions and to be enabled towards action. We embrace success. We recognize that innovation can spark and be born from any of us no matter our individual role or background. We encourage open mindedness and sensitivity to each other and our environment. Our personal and professional passions get ignited, nurtured and supported. We value that doing is greater than talking as the most measurable means of impact. Our collective purpose to deliver enlightened audience experiences with trusted brands is what drives the success of our business and our professional satisfaction.
Life at Everyday Health
At Everyday Health Group, a division of Ziff Davis, we work in a culture of collaboration and welcome those who desire to join our growing global community. We believe in careers versus jobs and people versus employees. We seek enthusiastic individuals with an entrepreneurial spirit looking for an environment that rewards your best work.
Everyday Health offers competitive salaries in addition to robust health and wellness benefits including medical, dental, vision, life and disability benefits, Flexible Spending accounts, 401(k) with company match, an Employee Stock Purchase Plan, Pregnancy and Parental leave, Family Planning Support via Maven, Flexible Time Off, Volunteer Time Off, Fitness Reimbursement as well as employee-focused engagement and education programs, including Employee Resource Groups and company-sponsored events. If you’re seeking a dynamic, flexible work environment where you can see the direct impact of your performance, then Everyday Health is the place for you. Everyday Health Group has employees located in 40 states as well as offices in NYC, Asheville, Boston, London, England and Mumbai, India.
Everyday Health Group is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive and equitable environment for all employees.
Note: The salary compensation for this role is $100,000 to $120,000. Individual pay within the compensation range for this business unit specific role is determined based on a variety of factors including experience, scope of the role, capabilities to perform the role, education and training, as well as business and company performance.
Everyday Health Group (EHG) is a recognized leader in patient and provider education and services attracting an engaged audience of over 74 million health consumers and over 890,000 U.S. practicing physicians and clinicians. Our mission is to drive better clinical and health outcomes through decision-making informed by highly relevant information, data, and analytics. We empower healthcare providers, consumers and payers with trusted content and services delivered through Everyday Health Group’s world-class brands.
The Opportunity
Everyday Health is looking for an experienced editor and multi-format content creator with a passion for health and wellness to join The Well, our brand and content marketing studio located in New York City. The Well Content Studio comprises editorial, creative, and video production experts who work collaboratively to conceive and deliver new site content products to support marketing campaigns. Our mission is to empower and inspire people to live their healthiest lives every day — and that starts with the talented, enthusiastic people on our team.
The Senior Editor will be responsible for ideating and delivering innovative and service-oriented health content in a variety of formats, including articles, quizzes, videos, tools, interactives, and more. In this role, they will partner cross-functionally with departments such as Integrated Marketing, Creative Services, Editorial, SEO, Audience and Channel Marketing, Product, and Strategic Account Management, as well as regularly work with external freelancers and vendors, from writers to production companies.
Key Responsibilities
- Generate story ideas; write and edit engaging, trusted health content; and manage content through publication, including working with SEO, photo/design, medical review, copy edit, and production
- Collaborate with designers, product managers, video producers, and integrated marketing to conceive and produce smart editorial solutions, including new tools, videos, and other interactive elements that serve our patient audience and attract revenue opportunities
- Work with the Everyday Health video team to produce a variety of video content, including patient stories, expert interviews, roundtable discussions, animated explainer videos, food and fitness demos, and more
- Use site data, patient and marketplace insights, and SEO guidance to drive content decisions for a variety of health topics, keeping the Everyday Health brand and voice top of mind
- Expand our roster of contributing writers, patient influencers, HCPs, and non-profit organizations for interviews and participation in video projects
- Collaborate with social media, programming, and newsletter teams on the promotion of content programs, contributing click-worthy promotional copy as needed
- Edit and produce branded content projects, including working with the Strategic Account Management team to coordinate with agencies and clients
- 10 years of digital journalism and content development experience
- Strong background in health content, including the treatment and management of conditions and diseases, and the ability to distill complex information into easily understandable and engaging information for users
- Experience working within content management systems is a strong plus
- Experience managing freelance writers and production partners
- Contacts and sources in the health space such as HCPs, non-profit organizations, and patient influencers, as well as experienced freelance writers
- Deep understanding of SEO best practices and editorial standards, inclusive of the distinction between editorial and branded content, to create credible, authoritative content
- Excellent writing, editing, and storytelling skills with proven experience writing for and producing video content; video editing experience a plus but not required
- A passion for reaching audiences in new ways, with an ability to brainstorm and work collaboratively on innovative, creative ideas
- Experience managing branded content projects
- Ability to handle multiple projects at once under tight deadlines without sacrificing quality or attention to detail
- Bachelor’s degree required
We created our values together to guide our collective purpose and pursuits. We are collaborators and problem solvers. We empower one another to make informed decisions and to be enabled towards action. We embrace success. We recognize that innovation can spark and be born from any of us no matter our individual role or background. We encourage open mindedness and sensitivity to each other and our environment. Our personal and professional passions get ignited, nurtured and supported. We value that doing is greater than talking as the most measurable means of impact. Our collective purpose to deliver enlightened audience experiences with trusted brands is what drives the success of our business and our professional satisfaction.
Life at Everyday Health
At Everyday Health Group, a division of Ziff Davis, we work in a culture of collaboration and welcome those who desire to join our growing global community. We believe in careers versus jobs and people versus employees. We seek enthusiastic individuals with an entrepreneurial spirit looking for an environment that rewards your best work.
Everyday Health offers competitive salaries in addition to robust health and wellness benefits including medical, dental, vision, life and disability benefits, Flexible Spending accounts, 401(k) with company match, an Employee Stock Purchase Plan, Pregnancy and Parental leave, Family Planning Support via Maven, Flexible Time Off, Volunteer Time Off, Fitness Reimbursement as well as employee-focused engagement and education programs, including Employee Resource Groups and company-sponsored events. If you’re seeking a dynamic, flexible work environment where you can see the direct impact of your performance, then Everyday Health is the place for you. Everyday Health Group has employees located in 40 states as well as offices in NYC, Asheville, Boston, London, England and Mumbai, India.
Everyday Health Group is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive and equitable environment for all employees.
Note: The salary compensation for this role is $100,000 to $120,000. Individual pay within the compensation range for this business unit specific role is determined based on a variety of factors including experience, scope of the role, capabilities to perform the role, education and training, as well as business and company performance.
Salary : $100,000 - $120,000
