What are the responsibilities and job description for the Manager, Digital Content position at Exelon?
Who We Are
We're powering a cleaner, brighter future.
Exelon is leading the energy transformation, and we're calling all problem solvers, innovators, community builders and change makers. Work with us to deliver solutions that make our diverse cities and communities stronger, healthier and more resilient.
We're powered by purpose-driven people like you who believe in being inclusive and creative, and value safety, innovation, integrity and community service. We are a Fortune 200 company, 19,000 colleagues strong serving more than 10 million customers at six energy companies -- Atlantic City Electric (ACE), Baltimore Gas and Electric (BGE), Commonwealth Edison (ComEd), Delmarva Power & Light (DPL), PECO Energy Company (PECO), and Potomac Electric Power Company (Pepco).
In our relentless pursuit of excellence, we elevate diverse voices, fresh perspectives and bold thinking. And since we know transforming the future of energy is hard work, we provide competitive compensation, incentives, excellent benefits and the opportunity to build a rewarding career.
Are you in?
Primary Purpose
Operating company-produced content is integral to successful reputation management and effective employee communications. This role will provide strategic direction over the operating company’s owned content production and content producers, comprising written/video/photo/animation/graphic formats.
This role will lead a team while closely coordinating with the Marketing team to ensure that any produced content is optimized for the various channels we use, including social media, email, digital advertising, blogs and more.
Primary Duties
Reports to Director of Communications with accountability for company content production strategy and creation of top-quality deliverables. Supervises team of one report. Requires strategic planning and management of cross-functional relationships. High level of strategic thinking, digital and technical experiences, creativity and writing skills required. Off-hours work required during emergent events. Self-starter with ability to work independently.
Minimum Qualifications
4-year relevant degree in Advertising, Marketing, Communications, Public Relations, Journalism, Graphic Arts, Photography, or related field. 7-10 years of experience in digital communications, communications, or marketing. In lieu of degree, 9-12 years of relevant experience
Proven, excellent communications skills - both written and interpersonal. Demonstrated strategic thinking and project management skills. Creative mindset with a keen eye for detail. Experience in developing content dissemination strategies.
Proficiency in content management systems (CMS) and digital media tools. Proficiency in Adobe Photoshop, Illustrator, or Canva. Familiarity with development of data-driven insights and analytics reporting.
Benefits
We're powering a cleaner, brighter future.
Exelon is leading the energy transformation, and we're calling all problem solvers, innovators, community builders and change makers. Work with us to deliver solutions that make our diverse cities and communities stronger, healthier and more resilient.
We're powered by purpose-driven people like you who believe in being inclusive and creative, and value safety, innovation, integrity and community service. We are a Fortune 200 company, 19,000 colleagues strong serving more than 10 million customers at six energy companies -- Atlantic City Electric (ACE), Baltimore Gas and Electric (BGE), Commonwealth Edison (ComEd), Delmarva Power & Light (DPL), PECO Energy Company (PECO), and Potomac Electric Power Company (Pepco).
In our relentless pursuit of excellence, we elevate diverse voices, fresh perspectives and bold thinking. And since we know transforming the future of energy is hard work, we provide competitive compensation, incentives, excellent benefits and the opportunity to build a rewarding career.
Are you in?
Primary Purpose
Operating company-produced content is integral to successful reputation management and effective employee communications. This role will provide strategic direction over the operating company’s owned content production and content producers, comprising written/video/photo/animation/graphic formats.
This role will lead a team while closely coordinating with the Marketing team to ensure that any produced content is optimized for the various channels we use, including social media, email, digital advertising, blogs and more.
Primary Duties
- Develop and implement a comprehensive cross-platform content strategy that aligns with operating company’s brand and enhances our company’s reputation; collaborate with the owners of those platforms to optimize content creation and distribution.
- Responsible for both producing high-quality content and ensuring the production of high-quality content by the team, including video, photography, graphics, written stories, etc. Oversee and manage the daily operations of videographers, photographers, and contract resources. Coordinate shoots, provide art and editorial direction and on-site support when required. Review content to ensure it meets operating company’s editorial standards and strategic priorities and provide constructive feedback and guidance to content producers to continuously improve content quality.
- Provide content management support during storm response and other after-hours events, when needed.
- Analyze and report out on content performance and make data-driven decisions to optimize future content.
Reports to Director of Communications with accountability for company content production strategy and creation of top-quality deliverables. Supervises team of one report. Requires strategic planning and management of cross-functional relationships. High level of strategic thinking, digital and technical experiences, creativity and writing skills required. Off-hours work required during emergent events. Self-starter with ability to work independently.
Minimum Qualifications
4-year relevant degree in Advertising, Marketing, Communications, Public Relations, Journalism, Graphic Arts, Photography, or related field. 7-10 years of experience in digital communications, communications, or marketing. In lieu of degree, 9-12 years of relevant experience
Proven, excellent communications skills - both written and interpersonal. Demonstrated strategic thinking and project management skills. Creative mindset with a keen eye for detail. Experience in developing content dissemination strategies.
Proficiency in content management systems (CMS) and digital media tools. Proficiency in Adobe Photoshop, Illustrator, or Canva. Familiarity with development of data-driven insights and analytics reporting.
Benefits
- Annual salary will vary based on a candidate's skills, qualifications, experience, and other factors:USD $96,000.00/Yr. - USD $144,000.00/Yr.
- 401(k) match and annual company contribution
- Medical, Dental and Vision Insurance
- Life and disability insurance
- Generous paid time off options, including vacation, sick time, floating and fixed holidays, maternity leave and bonding/primary caregiver leave or parental leave (based on position)
- Long Term Incentive Plan for eligible positions
- Wellbeing programs such as tuition reimbursement, adoption assistance and fitness reimbursement
- Referral bonus program
- And much more
Salary : $96,000 - $144,000
