What are the responsibilities and job description for the Mobile Marketing Analyst position at Expedia Group?
About Expedia Group
Expedia Group is a global leader in the travel technology industry, empowering travelers and partners alike. Our Marketing division is committed to establishing enduring connections through creative excellence and innovative marketing strategies.
This role offers a unique opportunity to shape the future of travel by partnering closely with Google, Facebook, Apple, and Play Store to power app installs.
Job Requirements
- Develop and execute testing roadmaps, including determining milestones and priorities for different phases
- Drive installs through app store optimization to enhance organic visibility
- Analyze data to identify opportunities and implement effective solutions
- Monitor changes and updates to app store algorithms and identify new opportunities
- Implement and maintain reporting and dashboards to track performance and progress
- Manage cross-functional projects by simplifying complex issues and ensuring clear communication
What We Offer
- Full benefits package, including exciting travel perks, generous time-off, parental leave, a global hybrid work setup, and career development resources
- Proud to be named as a Best Place to Work on Glassdoor in 2024 and recognized for award-winning culture by organizations like Forbes, TIME, Disability:IN, and others
- Global team of passionate and dedicated professionals
- Opportunities for growth and professional development
About Us
- We're building a more open world.
- The official website to find and apply for job openings at Expedia Group is careers.
- Our family of brands includes: Brand Expedia, Hotels.com, Expedia Partner Solutions, Vrbo, trivago, Orbitz, Travelocity, Hotwire, Wotif, ebookers, CheapTickets, Expedia Group Media Solutions, Expedia Local Expert, CarRentals.Trademarks and logos are the property of their respective owners.
