Media Trading Lead, Hybrid NYC

Company Description

About Audigent, a part of Experian:

Audigent, a part of Experian, is the leading data activation, curation, and identity platform. Audigent's pioneering data platform unlocks the power of privacy-safe, first- and third-party data, contextual data, and cognitive (predictive) data to maximize addressability and monetization of media at scale without using cookies.

As one of the industry's first data curation platforms powered by its unique identity suite (Hadron ID™), Audigent is transforming the programmatic landscape with its SmartPMP, ContextualPMP, and CognitivePMP products. These solutions use artificial intelligence and machine learning to package and improve consumer-safe data with premium inventory supply at scale, delivering value and performance for the world's largest brands and global media agencies across 100,000 campaigns each month.

Job Description

As an important member of our Supply Trading team, your primary role will involve overseeing the performance of deals within your portfolio. You will report to the VP of Audience Strategy. Your responsibilities will involve accessing and using the Supply Side platforms of our diverse SSP partners to enhance campaign effectiveness, all while prioritizing the completion of client Goals.

• Manage portfolio of business across main clients (US and Global) ensuring achievement of Goals
• Contribute to the development of best practices in supply-side trading and offer insights for enhancement.
• Lead collaborative efforts across departments to facilitate top-tier campaign management.
• Provide valuable insights on using SSP functionality to enhance campaign effectiveness.
• Use data analysis to design optimization strategies and provide solutions for campaigns to align with client goals.
• Develop the skillset of junior team members in supply-trading.

Qualifications

• Bachelor's Degree or equivalent professional experience.
• Minimum of 5 years of hands-on programmatic trading experience required.
• Demonstrated expertise in campaign management within DV360 or TTD, Amazon, and Yahoo DSPs.
• Experience with auction dynamics with a profound knowledge of the Supply Path.
• Proficiency in Excel, including pivot tables, sumifs, and data manipulation.
• Experience managing tier 1 campaigns while also providing leadership to a team of traders.
• Proficient in optimizing campaigns towards performance-based goals such as CPA, ROAS, CPC, and CTR.

Benefits/Perks:

• Great compensation package and bonus plan
• Core benefits including medical, dental, vision, and matching 401K
• Flexible work environment, ability to work remote, hybrid or in-office
• Flexible time off including volunteer time off, vacation, sick and 12-paid holidays

Additional Information

Our uniqueness is that we celebrate yours. Experian's culture and people are important differentiators. We take our people agenda very seriously and focus on what matters; DEI, work/life balance, development, authenticity, engagement, collaboration, wellness, reward & recognition, volunteering... the list goes on. Experian's people first approach is award-winning; Great Place to Work™ in 24 countries, FORTUNE Best Companies to work and Glassdoor Best Places to Work (globally 4.4 Stars) to name a few. Check out Experian Life on social or our Careers Site to understand why.

Experian is proud to be an equal opportunity and Affirmative Action employer. Innovation is a critical part of Experian's DNA and practices, and our diverse workforce drives our success. Everyone can succeed at Experian and bring their whole self to work irrespective of their race, color, religion, sex, age, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. If you have a disability or special need that requires accommodation, please let us know at the earliest opportunity.

All your information will be kept confidential according to EEO guidelines.

#LI-Hybrid