What are the responsibilities and job description for the Social Media Sales Manager position at Exquisite Leather Co.?
**About Us:**
Exquisite Leather Co. is a luxury handbag brand known for its craftsmanship, elegance, and timeless designs. We pride ourselves on delivering high-quality products that elevate our customers' style. As we continue to grow, we seek a dynamic and creative Social Media Sales Manager to join our team and drive our online presence and sales.
**Job Summary:**
The Social Media Sales Manager will be responsible for developing and executing our social media strategy to drive brand awareness, engagement, and sales. This role requires a blend of creativity, analytical skills, and sales acumen to effectively engage our target audience and convert followers into customers.
**Key Responsibilities:**
- Develop and implement a comprehensive social media strategy to increase brand visibility and drive sales.
- Create and curate engaging content that resonates with our luxury market audience and aligns with the brand's image.
- Manage and grow our social media platforms (Instagram, Facebook, Pinterest, etc.) by posting regularly and responding to comments and messages in a timely manner.
- Collaborate with the marketing team to coordinate social media campaigns with product launches, promotions, and events.
- Analyze social media metrics and sales data to assess the effectiveness of campaigns and make data-driven decisions for continuous improvement.
- Identify and engage with influencers and brand ambassadors to expand reach and enhance brand credibility.
- Monitor industry trends and competitor activities to stay ahead in the luxury handbag market.
- Develop and oversee social media advertising strategies to maximize ROI and drive traffic to the website.
- Attend industry events and trade shows to represent Exquisite Leather Co. and network with potential partners.
**Qualifications:**
- Strong understanding of social media platforms, analytics tools, and best practices.
- Excellent written and verbal communication skills with a keen eye for detail.
- Creative mindset with the ability to produce visually appealing content.
- Strong analytical skills to interpret data and make informed decisions.
- Ability to work independently and collaboratively in a fast-paced environment.
**What We Offer:**
- Competitive salary and performance-based bonuses.
- Employee discount on Exquisite Leather Co. products.
- Opportunities for professional development and growth within the company.
- A dynamic and supportive work environment focused on innovation and excellence.
Salary : $40,000