What are the responsibilities and job description for the Business Performance - Marketing - Manager position at EY?
Location : New York, Chicago, Los Angeles
At EY, you’ll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you. And we’re counting on your unique voice and perspective to help EY become even better. Join us and build an exceptional experience for yourself, and a better working world for all.
The exceptional EY experience. It's yours to build.
EY focuses on high-ethical standards and integrity among its employees and expects all candidates to demonstrate these qualities.
Business Performance – Marketing Consulting – Manager
At EY, we’re committed to building a better working world. With a culture that promotes innovation and fosters continuous learning, we help clients navigate complex challenges and unlock new opportunities. As a global leader in consulting, tax, strategy, and assurance services, we empower businesses to transform and thrive in the face of change
The opportunity
We are seeking an experienced and results-driven Manager Marketing Consultant to join our growing Marketing Consulting team. In this strategic role, you will work with top-tier organizations to optimize marketing performance, leveraging your expertise in data-driven insights, marketing strategy, and innovative solutions to deliver measurable value and meaningful outcomes for our clients.
As a Manager in our Marketing consulting team, you will use your marketing skills and industry expertise to deliver complex, multi-part client engagements to drive our clients’ success. Whether you’re helping a client on optimizing its marketing operating model, launching a new solution or providing insights on marketing cost reduction, you will work on a dynamic mix of projects helping our clients solve some of their most pressing issues designing and implementing the future of marketing.
Working in diverse, inclusive teams to build relationships with our clients, you’ll deliver innovative high-quality work products. You can expect to work in a truly leading-edge environment, surrounded by some of the most engaging and knowledgeable colleagues in the business. This is also an opportunity to get in on the ground floor as our practice expands and be a part of creating and executing a vision for the future in an entrepreneurial environment within the larger firm.
As a Manager in Transformation Architecture, you will be at the forefront of designing, architecting, and delivering large-scale transformations of service delivery models and enterprise operations. Your role will involve applying sector-specific business drivers, market events, operating principles, and transformation trends to lead initiatives that generate long-term client value. You will also advise teams and client C-suite executives on their transformation strategies and assist in the design and implementation of complex programs.
Your Key Responsibilities
In this pivotal role, you will be responsible for managing and delivering one or more processes, solutions, and/or projects with a focus on quality and effective risk management. You will drive continuous process improvement and identify innovative solutions through research, analysis, and best practices. You may also manage professional employees or supervise others to deliver complex technical initiatives, with accountability for performance and results. Your decision-making responsibilities will include developing solutions to complex problems and recommending changes to policies, establishing procedures that affect your work area, and possibly the broader business function.
To excel in this role, you will need to demonstrate deep expertise and guide others in your field. Your ability to interpret internal and external issues and recommend quality solutions will be crucial. You will also need to meet performance objectives and metrics set locally, including client service, quality and risk management, sales and business growth, solution development, and teaming.
We are seeking top performers who demonstrate a blend of talents and skills, including the ability to think strategically, execute tactically, and engage collaboratively with a wide range of stakeholders. You should be passionate about driving change and innovation, possess strong leadership qualities, and have the capacity to manage complex projects with a focus on results and client satisfaction.
What We Offer
We offer a comprehensive compensation and benefits package where you’ll be rewarded based on your performance and recognized for the value you bring to the business. The base salary range for this job in all geographic locations in the US is $127,100 to $233,000. The salary range for New York City Metro Area, Washington State and California (excluding Sacramento) is $152,500 to $264,800. Individual salaries within those ranges are determined through a wide variety of factors including but not limited to education, experience, knowledge, skills and geography. In addition, our Total Rewards package includes medical and dental coverage, pension and 401(k) plans, and a wide range of paid time off options. Join us in our team-led and leader-enabled hybrid model. Our expectation is for most people in external, client serving roles to work together in person 40-60% of the time over the course of an engagement, project or year. Under our flexible vacation policy, you’ll decide how much vacation time you need based on your own personal circumstances. You’ll also be granted time off for designated EY Paid Holidays, Winter/Summer breaks, Personal/Family Care, and other leaves of absence when needed to support your physical, financial, and emotional well-being.
EY exists to build a better working world, helping to create long-term value for clients, people and society and build trust in the capital markets.
Enabled by data and technology, diverse EY teams in over 150 countries provide trust through assurance and help clients grow, transform and operate.
Working across assurance, consulting, law, strategy, tax and transactions, EY teams ask better questions to find new answers for the complex issues facing our world today.
For those living in California, please click here for additional information.
EY is an equal opportunity, affirmative action employer providing equal employment opportunities to applicants and employees without regard to race, color, religion, age, sex, sexual orientation, gender identity/expression, pregnancy, genetic information, national origin, protected veteran status, disability status, or any other legally protected basis, including arrest and conviction records, in accordance with applicable law.
EY is committed to providing reasonable accommodation to qualified individuals with disabilities including veterans with disabilities. If you have a disability and either need assistance applying online or need to request an accommodation during any part of the application process, please call 1-800-EY-HELP3, select Option 2 for candidate related inquiries, then select Option 1 for candidate queries and finally select Option 2 for candidates with an inquiry which will route you to EY’s Talent Shared Services Team (TSS) or email the TSS at ssc.customersupport@ey.com
At EY, you’ll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you. And we’re counting on your unique voice and perspective to help EY become even better. Join us and build an exceptional experience for yourself, and a better working world for all.
The exceptional EY experience. It's yours to build.
EY focuses on high-ethical standards and integrity among its employees and expects all candidates to demonstrate these qualities.
Business Performance – Marketing Consulting – Manager
At EY, we’re committed to building a better working world. With a culture that promotes innovation and fosters continuous learning, we help clients navigate complex challenges and unlock new opportunities. As a global leader in consulting, tax, strategy, and assurance services, we empower businesses to transform and thrive in the face of change
The opportunity
We are seeking an experienced and results-driven Manager Marketing Consultant to join our growing Marketing Consulting team. In this strategic role, you will work with top-tier organizations to optimize marketing performance, leveraging your expertise in data-driven insights, marketing strategy, and innovative solutions to deliver measurable value and meaningful outcomes for our clients.
As a Manager in our Marketing consulting team, you will use your marketing skills and industry expertise to deliver complex, multi-part client engagements to drive our clients’ success. Whether you’re helping a client on optimizing its marketing operating model, launching a new solution or providing insights on marketing cost reduction, you will work on a dynamic mix of projects helping our clients solve some of their most pressing issues designing and implementing the future of marketing.
Working in diverse, inclusive teams to build relationships with our clients, you’ll deliver innovative high-quality work products. You can expect to work in a truly leading-edge environment, surrounded by some of the most engaging and knowledgeable colleagues in the business. This is also an opportunity to get in on the ground floor as our practice expands and be a part of creating and executing a vision for the future in an entrepreneurial environment within the larger firm.
As a Manager in Transformation Architecture, you will be at the forefront of designing, architecting, and delivering large-scale transformations of service delivery models and enterprise operations. Your role will involve applying sector-specific business drivers, market events, operating principles, and transformation trends to lead initiatives that generate long-term client value. You will also advise teams and client C-suite executives on their transformation strategies and assist in the design and implementation of complex programs.
Your Key Responsibilities
In this pivotal role, you will be responsible for managing and delivering one or more processes, solutions, and/or projects with a focus on quality and effective risk management. You will drive continuous process improvement and identify innovative solutions through research, analysis, and best practices. You may also manage professional employees or supervise others to deliver complex technical initiatives, with accountability for performance and results. Your decision-making responsibilities will include developing solutions to complex problems and recommending changes to policies, establishing procedures that affect your work area, and possibly the broader business function.
- Leads workstream delivery
- Manages engagement economics
- Implements resource plan and budget
- Collaborate with senior client stakeholders to assess marketing strategies, capabilities, processes, and technology utilization, identifying opportunities to improve efficiency and maximize marketing ROI.
- Advise clients on campaign optimization, customer segmentation, and personalization strategies by leveraging data-driven insights, advanced analytics, AI, and automation tools.
- Support the assessment and implementation of enterprise marketing technology platforms and tools (e.g., Salesforce Marketing Cloud, Google Ads, Customer Data Platforms, etc.).
- Develop robust marketing data strategies and measurement frameworks to enable end-to-end marketing activities and data analysis.
- Build and maintain strong client relationships, identifying opportunities for additional value creation and driving new business initiatives.
- Lead cross-functional teams and oversee the seamless execution of marketing transformation initiatives.
- Mentor junior team members, fostering a culture of growth, collaboration, and innovation.
- Stay ahead of emerging trends in digital marketing, customer experience, marketing technologies, and AI.
To excel in this role, you will need to demonstrate deep expertise and guide others in your field. Your ability to interpret internal and external issues and recommend quality solutions will be crucial. You will also need to meet performance objectives and metrics set locally, including client service, quality and risk management, sales and business growth, solution development, and teaming.
- Actively participates in client working sessions
- Identifies opportunities for additional services
- Leads specific RFP responses
- Bachelor’s degree required (4-year degree) Bachelor’s degree in Marketing, Business Administration, Data Analytics, or a related field; MBA or equivalent is strongly preferred.
- Typically, no less than 4 - 6 years relevant experience in marketing consulting, marketing roles, or strategic marketing projects.
- Demonstrated expertise in at least 2-3 of the following specialties: segmentation, new growth and go-to-market strategies, marketing ROI calculation, marketing operating model, marketing cost reduction, brand strategy, customer data management or marketing technology.
- Significant knowledge of B2B or B2C marketing leading practices, processes and technologies to help drive customer-centric solutions while reinventing their marketing strategy and operating model
- Experience working in marketing, customer-driven and/or growth projects within technology, telecom, media/entertainment OR consumer products/retail industry is required.
- Significant people management experience with leading project teams and managing direct reports within an organization.
- Ability to support business development opportunities throughout the sales lifecycle.
- Ability to foster an innovative and inclusive team-oriented work environment, playing an active role in mentoring junior level consultants within the organization
- A valid passport and US driver’s license; willingness and ability to travel estimated 50-80% both domestically and internationally.
- Agile Organization Development
- Business case development
- Deep sector expertise
- Design systems development and documentation
- Digital strategy
- Proven ability to navigate complex organizational structures
- Strong analytical and problem-solving skills
- Excellent communication and interpersonal skills
- Previous experience in strategy or business consulting,
- Significant experience working in the marketing practice of a Fortune 500 firm, or within a marketing agency in a client-facing role
- Proven ability to navigate complex organizational structures and environments.
- Strong leadership skills with the ability to inspire and motivate teams.
- Excellent communication and interpersonal skills to build and manage relationships at all levels.
We are seeking top performers who demonstrate a blend of talents and skills, including the ability to think strategically, execute tactically, and engage collaboratively with a wide range of stakeholders. You should be passionate about driving change and innovation, possess strong leadership qualities, and have the capacity to manage complex projects with a focus on results and client satisfaction.
What We Offer
We offer a comprehensive compensation and benefits package where you’ll be rewarded based on your performance and recognized for the value you bring to the business. The base salary range for this job in all geographic locations in the US is $127,100 to $233,000. The salary range for New York City Metro Area, Washington State and California (excluding Sacramento) is $152,500 to $264,800. Individual salaries within those ranges are determined through a wide variety of factors including but not limited to education, experience, knowledge, skills and geography. In addition, our Total Rewards package includes medical and dental coverage, pension and 401(k) plans, and a wide range of paid time off options. Join us in our team-led and leader-enabled hybrid model. Our expectation is for most people in external, client serving roles to work together in person 40-60% of the time over the course of an engagement, project or year. Under our flexible vacation policy, you’ll decide how much vacation time you need based on your own personal circumstances. You’ll also be granted time off for designated EY Paid Holidays, Winter/Summer breaks, Personal/Family Care, and other leaves of absence when needed to support your physical, financial, and emotional well-being.
- Continuous learning: You’ll develop the mindset and skills to navigate whatever comes next.
- Success as defined by you: We’ll provide the tools and flexibility, so you can make a meaningful impact, your way.
- Transformative leadership: We’ll give you the insights, coaching and confidence to be the leader the world needs.
- Diverse and inclusive culture: You’ll be embraced for who you are and empowered to use your voice to help others find theirs.
EY exists to build a better working world, helping to create long-term value for clients, people and society and build trust in the capital markets.
Enabled by data and technology, diverse EY teams in over 150 countries provide trust through assurance and help clients grow, transform and operate.
Working across assurance, consulting, law, strategy, tax and transactions, EY teams ask better questions to find new answers for the complex issues facing our world today.
For those living in California, please click here for additional information.
EY is an equal opportunity, affirmative action employer providing equal employment opportunities to applicants and employees without regard to race, color, religion, age, sex, sexual orientation, gender identity/expression, pregnancy, genetic information, national origin, protected veteran status, disability status, or any other legally protected basis, including arrest and conviction records, in accordance with applicable law.
EY is committed to providing reasonable accommodation to qualified individuals with disabilities including veterans with disabilities. If you have a disability and either need assistance applying online or need to request an accommodation during any part of the application process, please call 1-800-EY-HELP3, select Option 2 for candidate related inquiries, then select Option 1 for candidate queries and finally select Option 2 for candidates with an inquiry which will route you to EY’s Talent Shared Services Team (TSS) or email the TSS at ssc.customersupport@ey.com
Salary : $127,100 - $233,000
