Marketing Associate - Fayetteville Woodpeckers

Department: Marketing

Supervisor: Assistant General Manager 

Classification: Part-Time/Non-exempt/Seasonal

Summary

The Fayetteville Woodpeckers are seeking a Marketing Associate. This position will work with the Assistant General Manager and the Marketing Manager on developing and executing digital, social, and traditional marketing strategies. This position is located in Fayetteville, NC.

Essential Duties and Responsibilities

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. 

• Assist with the development and posting of engaging content to the Woodpeckers Facebook, Twitter, Instagram, and Tik Tok
• Interact with and respond to fans/users’ comments, questions, etc.
• Assist with the creation of collateral
• Assist with event-day marketing (press operations, ticket distribution, analytics & fan engagement)
• Maintain content calendar to ensure correct and relevant content
• A focus on grassroots marketing; attend events in the community promoting upcoming games
• Assist in the creation of unique, behind-the-scenes content and graphics for use by Woodpeckers’ media
• Update image/b-roll library and maintain the organization of it throughout the season
• Assist the Special Events department, when needed, for any day-of-event hospitality
• Support the Events/PR and Sponsorships team in the day-to-day tasks to support each department
• Performs duties as assigned

Education and/or Experience

• A positive attitude, self-confidence, professionalism, and keen sense of accountability
• Excellent attention to detail
• Knowledge of social platforms (Facebook, Twitter, Instagram)
• Creative and solution-minded individual • Strong organizational and time management skills
• Excellent writing and editing skills
• General knowledge of baseball is preferred
• Ability to build relationships, work and contribute to a team-based environment and deliver excellence in client service
• Ability to work extended or unpredictable hours on weekdays, weekends and holidays as needed
• Ability to use Microsoft Word, Excel, PowerPoint, Photoshop, and Premiere
• Understanding of video production, story structure, and visual storytelling
• Shared passion for the business and a desire to positively influence the business

Work Environment

Job may require employee to function in a in a high activity and heavily crowded outdoor professional sports venue/environment. Employee may also be exposed to weather of varying degrees for extended periods of time while performing the duties of this job.

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. 

While performing the duties of this Job, the employee is regularly required to use hands to handle or feel and talk or hear. The employee is regularly required to stand, walk, climb stairs and reach with hands and arms. The employee is occasionally required to sit and stoop, kneel, crouch, or crawl. The employee must regularly lift and /or move up to 30 pounds. Must be able to stand for up to four (4) hours at a time. Specific vision abilities required by this job include close vision, distance vision, peripheral vision and ability to adjust focus. Ability to write, read and comprehend simple instructions, short correspondence, and memos. Ability to effectively present information in one-on-one and small group situations to customers, clients, and other employees of the organization.

Position Type and Expected Hours of Work

This is a part-time and seasonal position. Ability to work a flexible schedule, including evenings, weekends, and holidays. Must be available to work weekdays, weeknights, and weekends during baseball season. Must be available to arrive up to one (1) hour prior to game time.

Travel

Travel is not expected in this role. 

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law. 

EOE/M/F/Vet/Disability

Experience

• 2