What are the responsibilities and job description for the Art Director position at Feastables?
Feastables is on a mission to create the world's most engaging brand. As the CPG industry teeters on the edge of transformation, trust has shifted from traditional corporate giants to innovative individual creators. With the backing of MrBeast, the world's most influential creator, and our unwavering commitment to transparency and superior quality, we are strategically positioned to become the go-to snacking brand for future generations.
At the heart of our ethos is the belief that anything is possible. This belief ignites our innovation and drives us to push boundaries. It's what enables us to deliver incredible products and unique, engaging experiences that keep our fans and customers coming back for more.
Though recognized for our chocolate bars, our vision goes beyond a single product category. We aim to offer a diverse product range, each item tailored to meet our customers' unique tastes and needs. Regardless of the variety, all of our products share a common trait - the guarantee of quality and fun that Feastables is known for.
We're not just building a brand; we're crafting a legacy and just getting started. We are charting an unprecedented path, at an unbelievable velocity, and seeking extraordinary individuals to help us shape the next iconic global brand. Together, we will build something truly remarkable that will resonate with customers worldwide and stand the test of time.
About The Role : As an Art Director at Feastables, you will play a pivotal role in shaping the look and feel of our brand's digital presence, driving our creative assets across web, digital marketing, and social. You'll bring Feastables' voice and vision to life online, crafting engaging digital experiences as unique as our brand.
This role is ideal for a creative visionary with a strong grasp of translating brand strategy into digital aesthetics with a keen eye for innovative storytelling. You'll work collaboratively with cross-functional teams to develop cohesive, high-impact visuals that elevate our brand and drive consumer engagement. If you're passionate about creating best-in-class digital design and want to shape the future of one of the most exciting brands in the industry, read on below!
What You'll Be Doing :
- Lead the conceptualization and execution of digital creative assets, including website design, email campaigns, social media, and online ads, ensuring consistency with Feastables' brand identity, the MrBeast brand, and the objectives of all internal and external partners
- Partner closely with the eCommerce and marketing teams to design customer-centric digital experiences that drive engagement, conversion, and retention
- Collaborate with creative and brand leadership to align aesthetics for a cohesive brand identity across all touchpoints
- Develop unique visual storytelling techniques that connect with Feastables' audience and drive brand loyalty, staying true to the brand's voice and personality
- Translate campaign concepts into compelling digital executions, working on both high-level strategy and hands-on design to deliver impactful visuals
- Manage and oversee a team of digital designers, providing feedback, mentorship, and guidance to bring out their best work
- Stay up-to-date on digital and web design trends, platforms, and technologies, recommending new approaches and tools to keep Feastables on the cutting edge
- Coordinate with external agencies and freelancers when necessary, ensuring quality and consistency across all digital assets
- Review and refine digital assets based on performance metrics, audience feedback, and testing, optimizing for engagement and effectiveness
Recipe For Success :
Why Feastables?
We value experience. For our customers, our partners, and our employees. We hire awesome people (like you!) who are smart, driven, and have a growth mindset. We have a thriving culture where you'll have interesting problems to solve with the autonomy you need to make a difference. And, of course, we have the perks / benefits to enable you to do your best work.
RECRUITERS : We do not accept unsolicited assistance from search firms or recruitment agencies - please, no phone calls or emails.
