Director of Franchise Development

Company Background

FENG CHA

Our passion for making tea extends far beyond our drinks. All our stores strive their best to provide a comfy teahouse experience for our customers. In Feng Cha, we are always working hard on sourcing only the finest ingredients to make our high-quality drinks and delicious pastries. Even the music that you hear in the stores is carefully curated to ensure a relaxing in-store experience.

We are happy to see people of all ages and different backgrounds coming to Feng Cha to chat, hang out, study and work. We are thankful for everyone’s support and will continue working hard to provide a unique and cozy teahouse experience.

Job Summary

The Director of Franchise Development will oversee the entire franchise sales process, including lead management, candidate recruitment, and the signing of both single-unit franchise agreements and multi-unit area development agreements. This individual will be responsible for driving the brand’s growth strategy by sourcing, qualifying, and developing strong relationships with prospective franchisees. The ideal candidate will be an experienced franchise sales professional with a proven track record in managing the sales process for emerging franchise brands in the QSR and/or fast-casual dining space.

This role offers the opportunity to lead the expansion of a dynamic brand, focusing primarily on domestic growth, while ensuring the franchisees recruited align with the company’s core values and operational excellence standards as well as meet the minimum qualification requirements.

* Performs other duties as assigned * Conforms with all corporate policies and procedures.

Essential Functions

• Develop and execute the franchise sales strategy, driving recruitment efforts for both single-unit and multi-unit franchisees.
• Manage the entire franchise lead pipeline from sourcing, lead generation, and qualification to negotiating and signing franchise agreements (and area development agreements).
• Engage with potential franchisees, evaluating their financial capacity and operational experience to determine fit with the brand.
• Present the franchise opportunity to candidates through various formats (in-person, webinars, trade shows).
• Collaborate with legal and compliance teams to ensure proper franchise disclosure documentation (FDD) and adherence to regulatory guidelines.
• Track and report key metrics, including lead conversion rates, franchise recruitment progress, and sales targets.
• Work closely with the marketing agency to develop and execute franchise marketing campaigns.
• Serve as a brand ambassador at industry events, franchise expos, and other networking opportunities to promote the brand.

Additional Information

No additional information for this position.

Skills & Abilities

• Proven success in franchise sales or business development, preferably within the QSR or fast-casual dining industry.
• Strong understanding of the franchise sales process, from lead generation to closing deals.
• Excellent verbal and written communication skills with the ability to deliver compelling presentations.
• Strong relationship-building skills, with the ability to engage and influence prospective franchisees.
• Highly organized with the ability to manage multiple leads and priorities simultaneously.
• Proficiency in Microsoft Office suite and CRM software. Understanding of location intelligence and site selection analytics software is a plus.
• Knowledge of franchise disclosure and regulatory compliance.

Travel Requirements

• Frequent travel is required to meet with prospective franchisees, attend industry events, and support franchise development initiatives, approximately 40-60% travel.

Licenses/Certifications

• Certified Franchise Executive (“CFE”) credential holder (or in progress of obtaining certification)

Education:

• Bachelor’s degree in business, Sales, or a related field.

Work Experience

• Minimum of 5-7 years of experience in franchise development or sales, with a focus on QSR or fast-casual restaurant brands.

Salary & Benefits:

• Competitive salary based on experience.
• Potential for performance-based bonuses.
• Comprehensive benefits package including health insurance and a 401(k) plan.
• PTO and holidays.
• Opportunities for professional development and training.

Equal Employment Opportunity Employer:

Feng Cha is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. We encourage applications from all backgrounds and communities and are committed to having a team that is made up of diverse skills, experiences, and abilities.