Demo

Brand Manager, Seasonal & Assortment

Ferrero
Parsippany, NJ Full Time
POSTED ON 4/2/2025
AVAILABLE BEFORE 5/2/2025
Job Location: Parsippany

Company Description

Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella®, Tic Tac®, Ferrero Rocher®, Raffaello®, Kinder Bueno® and Kinder Surprise®. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 40,000 dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.

About the Role:

As the Brand Manager, Seasonal & Assortment, you'll lead the portfolio management and oversee all commercialization activities, along with the seasonal portfolio marketing plan. As the Brand Manager, Seasonal & Assortment, you'll collaborate with Consumer Insights, Trade Marketing, Brand teams, and cross-functional partners to manage new launches, including commercialization and de-listings. You'll also contribute to strategy definition by developing in-depth analysis of the consumer and category dynamics.

This role reports into the Director, Seasonal & Assortment.

Main Responsibilities:

  • Manage, in partnership with the Marketing Director and cross-functional partners, all activities related to the S&OP process: mid-term sales forecast and long-term capacity analysis
  • Foster partnerships with strategic customers in collaboration with Trade Marketing
  • Support key cross-functional internal relationships, including Category Management, Trade Marketing, Sales Operations, and Sales Account Teams
  • Brief Creative Design Agency & Repro House: Collaborate with Graphic Chain to create new packaging across different seasons
  • Lead Renders & Mock-Up Creation/Management: Work with the creative design agency and trade marketing to manage renders and mock-ups
  • Coordinate Product Sample Requests: Partner with R&D to request samples for innovation projects
  • Support Category Management: Assist in creating compelling selling stories
  • Documentation Support: Create and manage internal/external codes, regulatory documentation, operational documentation, and new product briefs
  • Artwork Review & Approval: Oversee the review and approval of artworks in the Wave system and first productions, promptly addressing any issues with corrective actions
  • Ensure Pricing, Spec Sheet, and E-Commerce Accuracy: Verify that pricing, spec sheets, and e-commerce presence are accurate and meet expectations
  • A&P management

Who we are looking for:

  • Bachelor's degree in Marketing, Business Administration or a related field; MBA preferred
  • 5 years of experience in Brand marketing, Trade Marketing or related roles within the consumer goods industry
  • Ability to manage multiple projects simultaneously and meet tight deadlines
  • Strong strategic thinking and problem-solving skills
  • Self-motivated with an entrepreneurial spirit
  • Solid project management skills from planning stage to execution
  • Experience in key channels of trade of Convenience, Food, Drug, Mass, Club and E-commerce (Brick and Click and Pure Play) is a must
  • Strong analytical skills with the ability to interpret complex data and develop actionable insights
  • Well-versed in Budget Management and Forecasting
  • Proven experience in leading cross-functional teams and managing multiple stakeholders
  • Excellent communication and presentation skills
  • Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word) and familiarity with data analysis tools
  • Experience with S&OP processes and revenue growth management is a plus

How to be successful in the role and at Ferrero:

Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you’ll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world.

Diversity Statement

Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.

Ferrero N.A. provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics.

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