Marketing Technology Solutions and Innovation Analyst

Job Description:

Job Description: Marketing Technology Solutions and Innovation Analyst

Job Summary: Fidelity Investments is seeking a talented Business Analyst to join our Marketing Technology Solutions and Innovation (MTSI) team. This role will work across the MTSI team to elicit and analyze business requirements, assist in prioritization, and serve as a subject matter expert for various tools and technologies. The successful candidate will support the management of content automation, event management, sales enablement tools, productivity management tools, workflow automation, and digital asset management tools for Fidelity's Workplace Investing business unit.

Key Responsibilities:

• Collaborate with stakeholders to gather and document business requirements for various marketing technology solutions.

• Analyze and prioritize business requirements to ensure alignment with business goals and objectives.

• Serve as a subject matter expert for MarTech tools such as Splash Events, Seismic, Aprimo DAM, Aprimo Productivity Management, and other similar and related technologies.

• Work closely with the MTSI team to develop and implement solutions that meet business needs.

• Provide ongoing support and training to users of the marketing technology tools.

• Monitor and evaluate the performance of marketing technology solutions and recommend improvements.

• Stay current with industry trends and best practices in marketing technology and innovation.

Qualifications:

• Bachelor's degree in Business, Marketing, Information Technology, or a related field.

• Proven experience as a Business Analyst, preferably in a marketing technology environment.

• Strong understanding of content automation, event management, sales enablement, productivity management, workflow automation, and digital asset management tools.

• Excellent analytical and problem-solving skills.

• Strong communication and interpersonal skills.

• Ability to work independently and collaboratively within a team.

• Experience with tools such as Splash Events, Seismic, Pitcher, Aprimo DAM, and Aprimo Productivity Management is highly desirable.

How Your Work Impacts the Organization

• The Marketing Solutions and Innovation team focuses on designing and implementing capabilities and experiences that bring customer strategies to life. Technically creative and nimble, this team is known for creating innovative user-friendly solutions based on complex business requirements from business stakeholders across the organization.

Certifications:

Company Overview

Fidelity Investments is a privately held company with a mission to strengthen the financial well-being of our clients. We help people invest and plan for their future. We assist companies and non-profit organizations in delivering benefits to their employees. And we provide institutions and independent advisors with investment and technology solutions to help invest their own clients’ money.

Join Us

At Fidelity, you’ll find endless opportunities to build a meaningful career that positively impacts peoples’ lives, including yours. You can take advantage of flexible benefits that support you through every stage of your career, empowering you to thrive at work and at home. Honored with a Glassdoor Employees’ Choice Award, we have been recognized by our employees as a top 10 Best Place to Work in 2024. And you don’t need a finance background to succeed at Fidelity—we offer a range of opportunities for learning so you can build the career you’ve always imagined.

Fidelity’s hybrid working model blends the best of both onsite and offsite work experiences. Having the majority of our associates work onsite is important for our business strategy and our culture. We also value the benefits that working offsite offers associates. Most roles listed as Hybrid will require associates to work onsite all business days of every other week in a Fidelity office. This does not apply to roles listed as Remote or Onsite.

At Fidelity, we value honesty, integrity, and the safety of our associates and customers within a heavily regulated industry. Certain roles may require candidates to go through a preliminary credit check during the screening process. Candidates who are presented with a Fidelity offer will need to go through a background investigation, detailed in this document, and may be asked to provide additional documentation as requested. This investigation includes but is not limited to a criminal, civil litigations and regulatory review, employment, education, and credit review (role dependent). These investigations will account for 7 years or more of history, depending on the role. Where permitted by federal or state law, Fidelity will also conduct a pre-employment drug screen, which will review for the following substances: Amphetamines, THC (marijuana), cocaine, opiates, phencyclidine.

We invite you to Find Your Fidelity at fidelitycareers.com.

Fidelity Investments is an equal opportunity employer. We believe that the most effective way to attract, develop and retain a diverse workforce is to build an enduring culture of inclusion and belonging.

Fidelity will reasonably accommodate applicants with disabilities who need adjustments to participate in the application or interview process. To initiate a request for an accommodation, contact the HR Accommodation Team by sending an email to accommodations@fmr.com.