What are the responsibilities and job description for the Finalsite Advantage Consultant position at Finalsite?
VISIONFinalsite will transform the way school communities engage with their schools.
SUMMARY OF THE ROLE
Finalsite Advantage Consultants provide personalized strategic guidance to schools and districts, helping them optimize their digital presence, strengthen brand messaging, and enhance engagement strategies across marketing, communications, admissions, and enrollment. Each consultant independently manages a portfolio of clients, tailoring services to their unique goals through a blend of high-level consulting and hands-on implementation. The role requires a balance of strategy, execution, and practical support, including a two-day on-site visit for each new client.
Advantage Consultants must have a strong understanding of and experience within at least one of the following education sectors: U.S. independent schools, U.S. public school districts, or international schools. Proficiency with Finalsite Composer is essential.
Additionally, Advantage Consultants contribute to Finalsite’s thought leadership by presenting at marketing events, leading training sessions, and participating in industry discussions—both virtually and in person.
100% Remote - Anywhere within the US
RESPONSIBILITIESWebsite Redesign SupportWebsite consulting is a frequent component of Advantage engagements, including:
Reviewing and refining key brand messaging
Evaluating and improving site structure and homepage content strategy
Developing sitemaps and content organization plans
Collaborating on design briefs and providing feedback throughout the design process
Supporting photography and videography planning for digital assets
Optimizing website content for engagement and usability
Providing hands-on support in Composer for website updates and enhancements
Overseeing website launch activities
Client Engagement & Consulting
Independently manage and support assigned clients through in-depth reviews, audits, and assessments of their current marketing and communications efforts.
Develop strategic and actionable plans, guiding clients in the successful execution of marketing and admissions initiatives.
Marketing & Communications StrategyConsultants develop and implement strategies in key areas such as:
Customer Persona Development
Competitive Analysis & Positioning
Brand Messaging & Visual Identity
Content & Inbound Marketing
Website Performance & UX Optimization
Internal & External Communications
Admissions & Enrollment Campaigns
Digital Advertising Strategy
Retention & Yield-Focused Communications
Admissions Event Planning
Bachelor’s degree in marketing, communications, or a related field.
5 years of experience in school marketing, communications, or admissions.
Deep understanding of at least one of the following education sectors: U.S. independent schools, U.S. public school districts, or international (English-language) schools.
Hands-on experience using Finalsite Composer.
Exceptional written and verbal communication skills.
Ability and willingness to travel for on-site client engagements (2-day campus visits).
Experience developing short-, medium, and long-term marketing or enrollment strategies.
Strong ability to build trust with clients, inspire confidence, and mentor school teams.
Expertise in content marketing and inbound marketing techniques.
Proven ability to manage multiple projects and competing deadlines effectively.
Finalsite offers 100% fully remote employment opportunities, however, these opportunities are limited to permanent residents of the United States. Current residency, as well as continued residency, within the United States is required to obtain (and retain) employment with Finalsite.
DISCLOSURESFinalsite is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. EEO is the Law. If you have a disability or special need that requires accommodation, please contact Finalsite's People Operations Team. Finalsite is committed to the full inclusion of all qualified individuals. As part of this commitment, Finalsite will ensure that persons with disabilities or special needs are provided a reasonable accommodation. Ensure your Finalsite job offer is legitimate and don't fall victim to fraud. Ask your recruiter for a phone call or other type of verbal communication and ensure all email correspondence is from a finalsite.com email address. For added security, where possible, apply through our company website at finalsite.com/jobs.
