What are the responsibilities and job description for the Senior Social Media Manager/ Producer position at Finance Is Cool?
Mrs. Dow Jones is a financial education platform that’s committed to democratizing financial literacy through pop culture and humor. Featured in the New York Times, The Wall Street Journal, Forbes, and more, we have helped over 2 million people make more, spend less, and get financially confident. We love money and believe that financial literacy is not only not boring, but cool.
Mrs Dow Jones is hiring a Sr. Senior Social Media Manager / Producer to administer, manage, and grow our social media presence which includes Instagram, TikTok and YouTube. The ideal candidate is someone who can manage our social presence, produce, edit and post content, as well as act as a content partner in brainstorming and generating ideas. We are looking for someone who is both left and right-brained with their finger on the pulse of culture, the internet, finance, and celebrity news and can leverage that to grow and cultivate our community as well as manage a calendar, and keep it all highly organized.
As our Sr. Social Media Manager, we expect you to be data-driven as well as trend-driven. Data-driven in closely monitoring our social media metrics and performance and making strategic decisions and recommendations based on data analysis; trend-driven, speaking to the latest headlines, and social / cultural trends. You should be steeped in the latest social media technologies and trends.
Responsibilities :
- Full administration, ownership and management of @mrsdowjones’ 4 social platforms. You will be executing an existing high-level strategy and making consistent optimizations. You’ll also be facilitating everything from the day-to-day production / captioning / publishing to fully fulfill the content calendar.
- Develop, execute, administer, and maintain a comprehensive data-driven social media calendar for all 4 of our channels that leverages trends in culture, celebrity news, financial news, and technology and consistently promote our products / resources.
- Create & post Instagram stories 4 days a week reflective of MDJ style, aesthetic, and tone.
- Generate ideas for all 4 channels and brand pillars and stay up-to-date with current technologies and trends in personal finance, the economy & our major competitors.
- Manage our community by DMing with followers / responding to their comments and monitoring reviews on our courses.
- Continually review @mrsdowjones' social media metrics / data to identify and build upon strengths, identify weaknesses, and make recommendations for improvements.
Requirements and skills :
What we offer :