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Business Faculty - Digital Marketing and Business (FA)

Finger Lakes Community College
Canandaigua, NY Full Time
POSTED ON 3/4/2025
AVAILABLE BEFORE 5/4/2025

Finger Lakes Community College is seeking a dedicated and experienced Digital Marketing and Business Faculty to join our Business Department. The successful candidate will be responsible for teaching a variety of business courses, developing curriculum, and contributing to the growth and success of our business program. As a member of the Business Department, you may be called upon to teach courses in various topics such as Economics, Accounting, General Business, and Marketing. FLCC offers five different modalities for courses: Asynchronous Online, In-person, Hybrid, Hyflex, and Synchronous Online. As Faculty in the Business Department, you may be asked to teach in any of these modalities, ensuring a dynamic and flexible learning environment for our students.

FLCC is committed to diversity, equity and inclusion, and strives to provide an environment that embodies these principles. We strive to attract talented personnel from diverse backgrounds and traditions, particularly of race and ethnicity, gender, gender identity, sexual orientation, nationality, culture, religion, worldview and physical and mental abilities. As such, applicants from historically under-represented groups are highly encouraged to apply.

Faculty will be hired at the academic rank commensurate with experience.

Key Responsibilities:

We are seeking an equity-minded educator who is committed to FLCC's mission, vision, and values.

  1. Teaches undergraduate courses in marketing, including but not limited to Principles of Marketing, Consumer Behavior, Advertising, and Introduction to Business.
  2. Develops and updates course syllabi, lesson plans, and instructional materials.
  3. Engages students through innovative teaching methods and active learning strategies.
  4. Advises and mentors students on academic and career goals. As well as curricular and co-curricular student activities. This individual may serve as a club advisor for an entrepreneurship and/or marketing and/or business club!
  5. Participates in departmental meetings, curriculum development, and assessment activities.
  6. Contributes to the college community through service on committees and participation in college events.
  7. Stays current with industry trends and incorporate relevant developments into the curriculum.
  8. Engages in professional development activities to enhance teaching effectiveness.

Minimum Qualifications:

  1. Master's degree in Marketing, Business Administration, or a related field.
  2. Minimum of 3 years of teaching experience.
  3. Strong knowledge of marketing principles, digital marketing, and current industry trends.
  4. Excellent communication, interpersonal, and organizational skills.
  5. Commitment to diversity, equity, and inclusion in education.
  6. Ability to work collaboratively with colleagues and students from diverse backgrounds.
  7. Proficiency in Artificial Intelligence (AI) applications relevant to marketing, including data-driven marketing strategies, customer segmentation, and personalized marketing campaigns.
  8. Experience with digital marketing tools and platforms, such as social media management tools, email marketing software, and digital advertising platforms.
  9. Knowledge of current trends in digital marketing and their impact on consumer behavior, brand management, and marketing analytics.

Why Join FLCC?

At FLCC, you will make a meaningful difference in the lives of our students while working alongside dedicated colleagues who share your passion for education and student success. You will have access to professional development opportunities, a supportive work environment, and a comprehensive benefits package.

Benefits and Salary Range

  1. Salary will depend on rank according to education and experience – Starting salary: Instructor: $56,132; Assistant Professor: $62,567.
  2. NYS Retirement or Optional SUNY Retirement Program
  3. SUNY Voluntary Savings Plan with a 2% FLCC match
  4. Comprehensive Health and Dental Insurance through Excellus BCBS
  5. FSA
  6. 10 sick days per year
  7. FLCC Tuition Waiver for employee and dependents
  8. Tuition assistance at 4-year institutions

Application Instructions:

To apply, please submit a cover letter, resume or curriculum vitae, and contact information for three professional references through our online application portal. Preference will be given to applicants who apply by April 3, 2025, and the review of applications will continue until the position is filled.

Finger Lakes Community College does not discriminate against any employee, applicant for employment, student or applicant for admission based on an individual’s race, color, national origin, religion, creed, age, disability, sex, gender identification, gender expression, sexual orientation, familial status, pregnancy, predisposing genetic characteristics, military status, veteran status, domestic violence victim status, criminal conviction or any other category protected by law. The College adheres to all federal and state civil rights laws prohibiting discrimination in public institutions of higher education.

Salary : $56,132

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