Demo

VP, Account Director

Fingerpaint Group
Boston, MA Full Time
POSTED ON 1/28/2025
AVAILABLE BEFORE 4/23/2025

Reset your expectations of a health and wellness agency. From our inception, Fingerpaint has been driven by an unstoppable collective spirit of possibility. It’s that curiosity that’s at the heart of everything we do. From our legendary people-first culture to the hundreds of Fingerpainters who define us, we’ve reimagined what it means to be a healthcare and wellness advertising agency. Here, creativity happens naturally—we attract top talent and give them a space to grow and collaborate.

Objectives of This Role :

This role requires a strategic mind and strong leadership skills. You’ll be responsible for providing leadership in account management for multiple accounts and strategic guidance to clients. You must have a solid understanding of all things pharmaceutical and digital, and you will be responsible for building strong client relationships while ensuring fiscal account health. In addition, this role will be the diplomatic face of the brand both internally and externally. The VP, account director accepts the role of manager, liaison, thinker, and problem-solver.

Duties and Responsibilities :

  • You will have the ability to think strategically, creatively, and collaboratively.
  • Excellent understanding of the digital marketplace and ad formats.
  • Ability to effectively lead and collaborate with multiple team members.
  • You will partner with clients, internal partners, and vendors to build brands.
  • Deliver strategic client presentations, recommendations, and annual brand plans.
  • Take ownership of the financial health of accounts.
  • Support new business initiatives and pitches.
  • Develop new ideas that align with customer and brand goals.
  • Communicate broad understanding of client’s industry, business, customers, and needs to inform strategic and tactical planning.
  • Management and mentorship of junior team members.
  • Identify and cultivate client opportunities.
  • Maintain strong client relationships, ensuring overall satisfaction with the team and agency.
  • Communicate strategy and tactical plans effectively across large multidisciplinary teams.
  • Actively monitor the headlines for current brand and competitor news, trends, and white space opportunity.

Job Requirements :

  • 9 to 13 years of experience in a pharmaceutical or healthcare marketing agency.
  • Effective presentation, mentorship, and client-facing skills.
  • Solid understanding of Veeva systems and client requirements.
  • Master of industry trends and guidelines (e.g., CAN-SPAM, privacy policy, etc.).
  • Fluent in market research methodology and approaches.
  • Understand brand fundamentals (positioning, messaging, creative concepts) and how they all work together.
  • Able to travel to clients in the Boston area.
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