What are the responsibilities and job description for the Product Marketing Manager (Remote) position at Fireflies.ai?
Fireflies.ai is the #1 AI voice assistant automating note-taking, making meetings searchable, and turning voice into action & insights. It integrates into Zoom, Google Meet, and all major web-conferencing platforms. Fireflies is trusted by over 16M users across 300k companies worldwide. This year, Ramp recognized Fireflies as the 6th most popular AI platform behind OpenAI, Midjourney and Anthropic. Chances are you’ve seen Fireflies in one of your meetings!As a Product Marketing Manager , you will own the strategy, messaging, and execution of initiatives that drive awareness, adoption, and retention of Fireflies.ai 's offerings. This role goes beyond traditional marketing; you’ll serve as the key voice for our product, translating its capabilities into compelling narratives that resonate with users. Your success will be defined by your ability to align marketing with product growth goals while continually elevating our user experience. Key Responsibilities Content Creation : Craft compelling product descriptions, feature overviews, and landing page copy.Develop marketing collateral, including brochures, datasheets, email campaigns, and nurture sequences.Write scripts for product demos, sales presentations, and promotional videos.Create thought leadership content such as blog posts and social media narratives.Market Positioning & Strategy : Conduct in-depth market research to understand customer pain points, behaviours, and preferences.Define the product's unique value propositions and messaging framework.Collaborate with cross-functional teams to ensure consistent alignment on go-to-market strategies.Growth & Analytics : Develop and execute promotional campaigns that drive product awareness, leads, and adoption.Leverage analytics to measure campaign success, identifying opportunities to optimize marketing performance.Monitor market trends and customer feedback to inform product and marketing strategies.What We're Looking For Proven experience as a Product Marketer or in a growth marketing role within a SaaS environment.Exceptional writing skills with the ability to create customer-centric, persuasive content.Deep understanding of market research, customer segmentation, and value-driven messaging.A strong analytical mindset paired with creativity to experiment and innovate.Excellent collaboration skills to work with product, sales, and design teams.Prior experience in fast-paced, high-growth tech companies is a plus.Consumer-first mindset : Ability to apply B2C tactics in a B2B SaaS environment.Exceptional communication skills and collaborative mindset.Values that are important to us : You should be a great communicator and culture maintainer. Take a look at our culture documentYou're data-driven and customer-focusedYou value fast & incremental engineering cyclesYou maintain design excellence and minimize complexityYou measure your results & automate when possibleYou get 10% better at something every weekYou have an internal compass and take accountability & initiativeWe value overcommunication, candid feedback and a results-driven culturePerks and benefits : Competitive compensationWork remotely from anywhereOpportunities to move laterally within a team and grow rapidlyPaid time off and flexible leave policyA "no boss" culture that empowers you to take ownershipFlexible working hours to fit your lifestyleLGBTQ friendlyFun international offsite to connect and rechargeTech reimbursements to support your workAbout us : At Fireflies.ai , we’re dedicated to revolutionizing the way teams interact with AI in their daily workflows. Our inclusive culture champions security, innovation, customer experience, and growth. Backed by $19 million from top-tier investors like Canaan, Khosla Ventures, and angels from Slack, Facebook, Dropbox, Amazon, and Salesforce, Fireflies is driven by a passionate 100 member global team spanning 20 countries and every timezone. We’re building a world-class, global-first team, and we dogfood our own product to do so.We are an equal opportunity employer and strongly value diversity at our company because our team will be stronger with different perspectives and experiences. We do not discriminate based on race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.#J-18808-Ljbffr