What are the responsibilities and job description for the Lead PPC Strategist position at Firegang Dental Marketing?
Job Description
Job Description
The Lead PPC Strategist leads an Analytic and PPC Specialists team while overseeing client performance, focusing on marketing automation. You will provide strategic direction on all client accounts and must understand the many facets of digital marketing and their role in the dental space. You should possess a robust combination of technical and interpersonal skills to excel in this role. Proficiency in digital marketing tools and Pay-Per-Click platforms is essential, as you will manage campaigns and analyze their effectiveness. Reporting directly to the VP of Operations, theLead PPC Strategist will become a member of our Leadership Team as a subject matter expert in B2C digital marketing. You will contribute to company growth by developing our inter-departmental training and processes.
This is a remote position available to candidates located anywhere in the US.
Key Responsibilities :
- Lead and develop a team of digital marketing specialists.
- Set strategies to improve team and client performance.
- Manage PPC campaigns, leveraging first-party data to meet client goals.
- Collaborate with Client Success Managers to solve client challenges and drive upsells.
- Innovate and implement new marketing strategies and products.
Requirements :
Benefits
We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal-opportunity workplace.
Salary : $50,000 - $60,000
