What are the responsibilities and job description for the Digital Marketing Strategist position at First Team Staffing Services, Inc.?
Job Description
The Social Media Manager's role focuses on increasing brand awareness through the effective use of social media outlets. Key duties include:
- Utilizing social media marketing tools to create and maintain the company's brand identity.
- Collaborating with marketing professionals to develop comprehensive social media marketing campaigns.
- Engaging with customers and stakeholders via the company's social media accounts.
- Analyzing the digital marketing plan and social media strategy, identifying strategic weaknesses, and recommending improvements.
- Staying up-to-date on social media trends and informing management of relevant changes impacting the company's marketing activities.
- Establishing key performance indicators (KPIs) for social media campaigns, such as targets for shares or likes, and measuring campaign performance against these metrics.