What are the responsibilities and job description for the Senior Social Media Marketing Manager position at First Tech Federal Credit Union?
Description
The Senior Social Media Manager manages organic social media efforts and leads social media strategies in alignment with the Brand Marketing team's content strategy to drive brand awareness and engagement.
Here's what you can expect from the job and what you need to be successful:
Job Duties
- Develop and execute the organic social media strategy to increase brand awareness, engagement and conversion across all social media channels (i.e. LinkedIn, X, Facebook, Instragram, TikTok and other emerging channels)
- Drive the creation of high quality, engaging social media content including graphics, videos, and written posts ensuring posts are consistent, cohesive and on-brand
- Contribute to identification of content needs for internal marketing partners and business units for social media ensuring brand consistency and alignment with overall marketing objectives and content strategy
- Monitor, evaluate and implement social media trends, tools, and best practices to continuously optimize First Tech's social media presence
- Write, edit, and proofread copy for each of the social media channels
- Propose and analyze performance metrics and provide regular reports to key stakeholders, identifying insights and opportunities for stakeholders
- Lead, manage and partner with social media agencies and vendors
- Provide mentorship to other Marketing Managers
Essential Skills
- Minimum 6 years' experiencedeveloping and executing marketing strategies in a multi-channel, multi-product environment
- Experience in social media marketing, landscapes, standard operating procedures, best practices and industry standards
- Proficiency with social media content management systems (i.e. HeyOrca, Hootsuite, Sprout Social, etc.)
- Advanced written, editorial and verbal communication skills with a keen eye for detail, creativity and innovation
- Strong understanding of social media analytics and ability to translate data into actionable insights.
- Availability to work occasional nights and weekends to support events
- Ability to work in a dynamic, large, and complex organization on tight timelines within a cross-functional team setting, often on multiple projects simultaneously
- Ability to foster internal and external business relationships
- Demonstrated ability to manage projects in accordance with short-and-long range objectives
- Familiarity with financial services marketing strategies & regulations preferred
- Strong initiative, organizational and problem-solving skills with the ability to manage multiple priorities effectively
- Proficient computer skills and internet savvy with strong knowledge of Microsoft Office (Word, Excel, PowerPoint, Outlook and Teams)
- Minimum Education: Bachelor's degree in related field of study (i.e. Journalism, Public Relations, Communications, Marketing, English or other related fields of study or equivalent professional experience in lieu of a degree
Location: Hillsboro, OR 97124 | (HYBRID)
Target Compensation in Hillsboro, OR:$92k - $105k annually annual bonus
Benefits options include:
- Traditional medical, dental, and vision coverage
- 401K matching up to 5% per pay period
- Accrue up to 17 days of Paid Time Off your first year of employment
- 11 paid federal holidays
- Special employee pricing on lending products such as mortgage, auto, and personal loans (eligibility for special employee pricing is subject to standard account requirements and underwriting criteria)
What makes First Tech different? Clickhereto learn more!
First Tech is not currently offering Visa transfer/ sponsorship for this position
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First Technology Federal Credit Union is an Equal Opportunity Employer. First Tech does not discriminate against any employee or applicant for employment on the basis of race, color, ancestry, national origin, religion or religious creed, mental or physical disability, medical condition, genetic information, sex (including pregnancy, childbirth, and related medical conditions), sexual orientation, gender identity, gender expression, age, marital status, military or veteran status, citizenship, or other characteristics protected by state law, federal law, or local ordinance.
Salary : $92,000 - $105,000
